How to Keep Your WordPress Website Safe
How to Keep Your WordPress Website Safe
Would you like to know how to help you keep your WordPress website safe? If so, then you are in the right place. I am focusing on WordPress websites, because currently they are the most popular Content Marketing System (CMS). However, popular does not mean safest. Today, I will share with you a few tips that you, the beginning entrepreneur, can use to keep your WordPress websites safe.
Anyone who follows the news knows that not a day goes by when the issue of computer security breaches is not mentioned in the media. As an online marketer and entrepreneur, you must stay on guard against hackers and others who may want to hijack your website for malicious or criminal purposes. By implementing a few security updates, you can limit the chances of your WordPress website being hacked.
1. Keep Your WordPress Website Up to Date
The first key step to keep your WordPress website safe from hackers is to keep it up to date. Yes, that means when you receive notice that plug-ins, themes, and the WordPress software need to be updated, you need to act.
WordPress has wonderful plug-ins and themes that you can use to personalize your website. I have written in the past about the top plugins that I use on my site. But, the wonderful plug-ins can be a source of vulnerability. Your first line of defense is to keep your WordPress plugins and themes up-to- date. Many of these updates are security patches.
So, whether you have one site or 200 websites, you need to keep your WordPress websites safe from the cyber-criminals who want to hack your site, by up-dating your WordPress plugins, themes, and the WordPress software itself.
2. Use Complex Passwords
The second key step to make to keep your WordPress website safe from hackers is to use complex passwords. I understand that you want to use a password that is easy to remember. A complex password does not rule out a password that is easy to remember.
I recently read an article Digital Security: Keeping Your Website Safe in which the author gave a very good example of a complex yet easy to remember complex password. According to the author,
[For example, I will use, “It is a far, far better thing that I do, than I have ever done…” because I can always remember the last line of A Tale of Two Cities by Charles Dickens, but you can use whatever phrase you like. Take that phrase, and abbreviate it with the first letter of each word: iiaffbttidtihed]
He then recommends that you capitalize a few initials then add a few numbers and symbols that are meaningful to you.
I just love it. It is cleaver, memorable, and complex.
Here are a few other tips for creating a complex password:
· Be longer than 12 characters
· Contain upper and lower-case letters, numbers and symbols
· Never be used for more than one site
· Never be stored in plain text on your computer
· Never be sent by email
3. Be Smart About Your Hosting Company
The third key to keeping your website safe from hackers is to be smart about your hosting company. You may see advertising for unlimited domains, or unlimited space, or unlimited bandwidth for a super low price. That may be a problem.
But, not necessarily. Just because this type of shared hosting is inexpensive, it does not mean that it is unsafe. Check out the reputation of the company and evaluate the service that you have received.
In the beginning you do not necessarily need the most expensive option. As your business grows and becomes more complex you may want to upgrade to an option that allows you to isolate each of your websites on its own cPanel (a web hosting control panel). Making that upgrade will greatly improve the security of your website.
I have used Blue Host for my websites for a several years. I have found the services reliable and safe. They offer several packages to suit the needs of your business.
For more information on how to keep your WordPress website safe from hackers, check out A Beginner’s Guide to WordPress Website Security.
Conclusion
By following a few time-proven steps you can keep your WordPress website safe from hackers. In the end, the safety and security of your site and its data is entirely up to you. Keep your plugins, themes, and software up to date, use good complex passwords, and choose a secure hosting environment. These steps will keep you well ahead of the curve on website security.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
How to Get Started Quickly with Email Marketing
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How to Get Started Quickly with Email Marketing
Imagine if you had the secret to developing real relationships with potential clients and customers without ever meeting them. Well you do! That secret is email marketing. In fact, it is not a secret at all. Research over the years has proven the email marketing is an essential component of marketing today. The ROI is phenomenal. Listen to this episode of My Biz Dream Team: Opportunity Wednesday Training Series as we share with you how to get started quickly with email marketing.
1. What is Email Marketing?
Email marketing is relationship building via email. This type of relationship marketing builds trust with your audience and potential clients as you help them solve their problems. You fulfill their needs and wants. You will find email marketing to personal, inexpensive, and valuable.
Some commentators have argued that email marketing is the most crucial component for marketing online. In my opinion, it is crucial if you want to experience real and lasting success in your online business.
2. Why Should You Conduct Email Marketing?
Research from the Direct Marketing Association says the return on investment (ROI) of email marketing can be as high as 4300 percent. With returns like that every business owner should be involved. Many marketers say that email marketing is their most effective marketing channel. Email marketing is very effective way to promote yourself and to conduct affiliate marketing.
3. How to Conduct Effective Email Marketing
It is no longer enough to just send generic information out to random subscribers. Today’s smart marketers build targeted lists of active subscribers who want to receive a specific message. Today you need to communicate with your list in an intimate and personal way, if you want to reach your online marketing goals.
If you want to be an effective email marketing, it is important to follow these 7 steps:
1) Plan ahead
2) Set subscriber expectations
3) Give them something of value
4) Make their sign-up simple
5) Value their privacy
6) Monitor your statistics
7) Let them know how to connect with you in multiple places
We discuss these 7 steps in detail during the podcast.
Conclusion/Call to Action
If you want to get started quickly with email marketing, be sure to follow the advice that I have set forth in this article and podcast. One final bit of advice is to only send content of value to your list. Yes, you will be promoting your services and products to them. But you will also inform, educate, and engage with your audience so that you can build strong and lasting relationships of value.
At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook to help you grow your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
I am Pamela Montgomery, attorney, author, online marketing strategist, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!
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How to Quickly Start an Awesome Blog
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How to Quickly Start an Awesome Blog
It felt overwhelming when my mentor first told me that I needed a blog to establish myself as an online entrepreneur. Do you feel that way? Do you feel overwhelmed by the idea of setting up a blog? Does the thought of writing 2-3 blog articles each week seem daunting? I understand. It felt that way to me at first. However, I have managed to consistently blog for more than a year. Imagine if you had a simple 3-step process that you could implement today to quickly start an awesome blog. Do not let the feeling of overwhelm keep you from pursuing your dream!
In this episode of My Biz Dream Team: Opportunity Wednesday Training Series we discuss how you can quickly start a blog. We walk you through how to get your blog up and running in matter of hours.
1. Buy a Domain Name
First you will need a name for your blog. Begin, by thinking strategically about your blog and the specific topics that you will address. Find a name that resonates with your intended audience and then purchase that domain name. Make sure that your domain name is a “.com.” Your domain name should not be a “.net” or any of the other variations. Buying a great domain name is the first step to quickly starting an awesome blog.
2. Select a Hosting Service
Next, you want to decide on a hosting service for your blog. Some bloggers start out with a free service. I did at first. But I quickly found that to be unacceptable for my long-term growth. So instead I began using Bluehost to host my blog. It is quick and reliable. Try it to see if it works for you.
3. Create Your Blog
Most bloggers use WordPress. It has become the industry standard because of its ease of use. There are also several free plugins that you can use to make your WordPress blog even more functional. Listen to this great interview with Adrienne Dupree about some free plugins that you can add to help you quickly start an awesome blog.
Conclusion/Call to Action
You can quickly start an awesome blog by following these 3 steps.
1) Buy a domain name
2) Select a hosting service
3) Create your blog
Once you have completed this 3-step process the work begins when you consistently produce high-quality content that your ideal clients will want to read. Tell all your friends and neighbors about your new blog. Ask them to subscribe.
At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Strategic Pathway to Success Program™. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!
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A Behind the Scenes Look at Blogging Made Easy
A Behind the Scenes Look at Blogging Made Easy
Do you know how the most prolific bloggers are able to produce so much content? Today I will give you a behind the scenes look at blogging made easy. You may be wondering why I spend so much time talking about blogging. You may be tired of hearing about it. But at the risk of offending you, I am willing to write one more time about blogging.
1. Why You Should Blog
Blogging is the cornerstone of your marketing. If you do not plan to spend money on ads, you must blog about topics of interest to your target market. Or the blog could supplement your ads.
As I mentioned in my most recent “Focus Guide: Get Known and Be Seen-How to Build Your Authority Status,” blogging is one of the best ways to get your message out to the broader world. Here is the link to the Focus Guide, in case you have misplaced it.
http://mybizdreamteams.com/authoritystatuspdf
Remember to blog consistently. In my experience 2-3 three times a week is best. When you first start to blog, you may think you will run out of ideas. I have a solution for that.
2. A Blogging Resource
My good friends at Coach Glue, Melissa and Nicole, are extending their offer of 65 done-for you blog posts. The offer was scheduled to end yesterday.
But now you have another opportunity to purchase the set for only $17.
You only need to lightly edit the articles to make them your own. It is a fantastic offer. Just think how much easier it will be to write 2-3 blog posts a week, if you already had a well-written blog post that only needed light editing.
I have already downloaded them. They are well-written, interesting, and fun!
Grab your set today: http://mybizdreamteams.com/65blogposts
Now that you have a behind the scenes look at blogging made easy are you ready to join the insiders?
In addition to blogs, this set of materials can become short reports or opt-in gifts for your landing pages. The uses are numerous and invaluable.
3. A Special Limited-time Bonus
When you purchase this set of 65 done-for-you blog posts today, I am offering you as a bonus, a 20 minute “Build Your Authority Status” consultation. We can review your business and strategize how you can use this fabulous product to build your authority and visibility.
Grab your set today: http://mybizdreamteams.com/65blogposts
Conclusion
You can increase your blogging productivity by using this set of done-for-you blog posts by Coach Glue. Make sure that you are blogging consistently 2-3 times a week on topics of interest to your target market.
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!
How to Reach Your Money Goals with Multiple Streams of Income
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How to Reach Your Money Goals with Multiple Streams of Income
The first quarter of 2017 is almost over. Are you on track to reach your money goals for 2017? Or are you struggling to make your business profitable? Perhaps it is time to approach your money goals with a different mindset and action plan. This episode of My Biz Dream Team: Opportunity Wednesday Training Series addresses how you can reach your money goals with multiple streams of income.
Develop S.M.A.R.T. Goals
You should begin this process by setting goals that are S.M.A.R.T. Make sure that your goals are:
S: Specific
M: Measurable
A: Attainable
R: Realistic
T: Time-bound
Meaningful goals are essential requirements of business success. With goals, you have (1) a target to aim for; (2) a purpose for being; (3) and a direction to travel. Without goals, you can wander aimlessly and get sidetracked by any new thing that comes along.
Make a Habit Of Tracking Your Income and Spending
Developing good money habits is essential for your success. Otherwise your money habits could sabotage your business success. One very good money habit to start, if you have not already done so, is tracking your income and spending. This means tracking all business and personal expenses.
Develop Multiple Streams of Income
One way to meet your money goals is to develop multiple streams of income. If you are still working, you can start a business on a part-time basis. It is great to have a Plan B. Your job may end unexpectedly. For example, your employer could decide to downsize or re-organize. Or your union may decide to go on strike. Whatever they call it, you are out of your job.
If you have already started your internet-based lifestyle business, you can begin to add multiple streams of income. You want to start with 1 or 2 models and then add more later.
For example, consider the following:
- Affiliate Marketing
- Writing books
- Teaching Classes On-line
- Selling Information Products
- Mentoring
- Selling Products on Amazon
Conclusion
You can reach your money goals by following a few time-proven steps. First, set S.M.A.R.T. goals. Second, begin to make a habit of tracking your income and expenses. Third, develop multiple streams of income.
At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Strategic Pathway to Success Program™. Let us show you how to reach your goal of creating a lifestyle and a business that you love!
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!
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The Latest Guide for a Practical Business Start-up
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The Latest Guide for a Practical Business Start-up
The latest guide for a practical business start-up gives you 5 crucial steps to follow to get your online business running.
You can assure yourself of a solid business foundation by following the latest guide for a practical business start-up.
You are not required to do anything that we recommend. It is up to you to decide how you want to run your business. However, years of experience has proven to us that it is better to put certain fundamental business structures in place to protect you, your family, and your future. Be sure to consult with a trusted advisor and an attorney as you move forward.
In this episode of My Biz Dream Team: Opportunity Wednesday Training Series we share with you our systematic approach to starting up your on-line business so that you can leave your 9-5 job and start living your entrepreneur dream life.
1. Prepare a Business Plan
Last week we discussed doing research to discover if your business idea is viable and compatible with your business personality. We hope that you took the opportunity to take the entrepreneur assessment test in Harvard Business Review: Assessment: Identify your Entrepreneurial Personality Type
This week we want you to continue researching your business idea. Then write a business plan. The data and research that you have gathered should be enough to start making projections for your business.
Do not be intimidated by a business plan. It is not cast in stone. It does provide you a guide to follow during those crucial early days after start-up. For help in developing a business plan consult with your local economic development authority or the federal small business development centers that are sponsored by the Small Business Administration.
2. Create a Legal Entity for Your Business
Creating a legal entity for your business is an important step in building a solid business foundation. As you decide on the type of legal entity to create for your business think about your business goals and exit strategy. These considerations will help you decide what type of entity is most suitable for your situation.
You should familiarize yourself with the (1) different types of company structures and (2) laws and regulations regarding them. Then choose the best one for your circumstances. Consultation with a business attorney who specializes in this area is always a great idea.
You may decide that a sole proprietorship will work for you. A single owner business is the simplest type of business formation. Just be sure to make an analysis of your risk factors.
You may also want to consider forming a limited liability company or LLC. Over the past 25 years LLCs have been used very broadly and in many different types of circumstances. The state statutes on limited liability companies offer business owners great flexibility. An LLC shares characteristics of a corporation (limited liability) and a sole proprietorship or partnership (pass through taxation).
You need to decide whether you want to go through with the formalities of forming a LLC. If you decide to form a LLC, pay close attention to the provisions of the operating agreement, if you decide to have one. If your operating agreement does not specify what happens in certain situations, you may be subject to the default provisions of the relevant state statute. Also, be sure to ask your attorney about the benefits of a “charging order” as it relates to attacks of creditors on your LLC.
3. Get an Employer Identification Number (EIN) for Your Business
After you have formed your legal entity, then you can get an employer identification number (EIN) from the Internal Revenue Service (IRS) for tax administration. You can apply online for your EIN. This is a free service.
Be sure that you have all the information needed to complete the form when you begin the online application. The online website does not allow you to save the information that you have already entered and return later.
The IRS offers many helpful tools on its website to help you through this process. These tools include a Frequently Asked Questions section and a video. We recommend that you review these tools before beginning the application process.
4. Establish Separate Business Accounts for Banking and PayPal
After you have your EIN, then you can use that it to set up your business banking account. This account should be separate from your personal business account. You should not mix the two. It only causes confusion at tax time.
You then can use your EIN to set up a separate business PayPal account that is linked to your business banking account.
When you have set up those business accounts, be sure that you are tracking your business expenses and income. In the beginning, you may want to track these items yourself. With the help of business software, you can create the various categories of income and expenses and track them. As your business grows you may want to hire a bookkeeper.
When you consult with your attorney about your business entity, ask for a recommendation for an accountant. An accountant is very helpful in giving you advice about the tax consequences of running your business.
5. Plan for a Private Space for Your Office
Plan for a private space for your office. Like many online entrepreneurs, you may start working from home. It is important to set up a separate space to run your business. If you are working at home, being able to close your door trains your family to know that you are working when you are in your office.
At first you may not be able to have a separate home office. We know people who started with a laptop on their deck. But eventually, you will want a private and separate space for your business. You will want a place where you can record your videos, podcasts, and webinars that is free of distractions.
There are also tax consequences for using a dedicated space in your home for your business office. Check with your accountant about this matter.
Conclusion/Call to Action
The latest guide for a practical start-up gives you 5 crucial steps to follow to get your online business running. Following this guide will help insure that your online business is fundamentally sound and has a solid foundation.
Remember to follow these 5 steps from the latest guide for a practical start-up:
- Prepare a Business Plan
- Create a Legal Entity for Your Business
- Get an Employer Identification Number (EIN) from the IRS
- Establish Separate Business Accounts for Banking and PayPal
- Plan for a Private Space for Your Office
Click here to get a the latest guide for a practical start-up checklist. We mentioned this checklist on the podcast.
If you like what we have to say on this topic follow us.
I am Pamela Montgomery, the attorney, author, and online business strategist working with entrepreneurs, speakers, and authors as they create the lives of their dreams and achieve uncommon results.
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Marketing Your New Business: 3 Proven Strategies to Achieve Successful Results
Marketing Your New Business: 3 Proven Strategies to Achieve Successful Results
Marketing your new business is essential for your business success. The world is filled with great ideas and broke business owners with fabulous products but no sales.
The fact is, ideas are not what drives most business success. Marketing does. Therefore, before you quit your day job to branch out on your own, it pays to have a solid marketing plan in place. Start with these 3 marketing strategies to achieve successful results.
1. Free Webinars/Teleseminars
Marketing your new business through free training is one of the best sources of new clients. You can conduct your training as a webinar or teleseminar. No matter what your niche, the promise of in-depth training at no cost is enough to entice potential clients to part with an email address (which you will be able to use to market to them later) and an hour of their time.
Not only that, but webinars/teleseminars are a fantastic way for those potential customers to get to know you better. Remember, the better they know you, the more likely they are to buy.
At My Biz Dream Team, we have a weekly teleseminar training series that attracts our ideal clients. We repurpose those free training programs into podcasts. You can join us on Wednesday, at 6:30 p.m. (Eastern) as we discuss topics that will help you to grow your business.
My Biz Dream Team: Opportunity Wednesday Training Series
Dial in #: 712-775-7035
Participant code: 930599
2. Content Marketing
Not comfortable hosting a webinar/teleseminar? Hit the keyboard and start sharing your thoughts and ideas via your blog, e-books, guest articles, and other written content. For internet marketers, this gives readers a taste of what they can expect from your product. If you sell physical products, it provides the perfect opportunity to share usage tips and other important information with your buyers. For more on content marketing read our recent article on creating a content marketing strategy. You also want to listen to this podcast on content marketing also.
Of course, there is another important key benefit to content marketing: search engine optimization. Google and other search engines index the words on your website and use the information to present search results to their users. Content marketing is a tool you can use to make the most of these results. It also helps to bring more potential buyers to your website.
3. Paid Advertising
Facebook, YouTube, Twitter, Google and plenty of other sites all offer paid placement, and with today’s powerful analytics tools, it is easy to create ads and drive traffic inexpensively. Consider starting with Facebook, since the cost is low and it is easy to target your ads to your ideal client. Once you have perfected your sales funnel, you can branch out into more costly ads with a larger reach, such as Google AdWords.
Conclusion/Call to Action
Remember that marketing your new business is essential for success. These 3 marketing strategies will help you get new potential clients, who will have the opportunity to get to know, trust, and like you.
· Webinars/Teleseminars
· Content Marketing
· Paid Advertising
Do not limit yourself to these three marketing methods though. There are dozens of others you can try, including affiliate programs, JV partnerships, automated funnels, and direct mail campaigns. The key is to keep testing and tweaking to make the most of every marketing effort, so that your business continues to grow and achieve the results that you desire.
At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your personal and money goals. Check out The Strategic Pathway to Success Program™. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!
Leave us a comment below to let us know about the different content marketing strategies that you use.
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Work from Home: 3 Tips for Creating a Business Not a Job
Work from Home: 3 Tips for Creating a Business Not a Job
Are you ready to work from home? Are you ready to leave your 9-5 job? Many people dream of working for themselves, being their own boss, and having the freedom to take on clients and projects they love. This dream continues even in the face of data from the Bureau of Labor Statistics that the self-employment rate has trended downward over the past two decades. According to a recent report from the Bureau of Labor Statistics, in 1994, “the self-employment rate was 12.1 percent; by 2015, the rate had declined to 10.1 percent. From 1994 to 2015, the unincorporated self-employment rate fell from 8.7 percent to 6.4 percent.”
What you may not realize, though, is that there is a huge difference between building a business and being self-employed.
Business owners scale their income. Self-employed people trade dollars for hours. I know several dentists, doctors, lawyers, and technicians who are self-employed. Don't you? If the lawyer is sick and out the office, the work does not get done.
Business owners leverage the skills and talents of others. They have staff who work for them. The staff can be employees or contractors.
Self-employed people rely on their own skills. If you are the only person in your “business,” then you are self-employed.
Are you discouraged yet? Don't be. Every business owner started out self-employed. Just do not stay there. When you work from home, these three tips will help you build a sustainable business instead of another job.
1. Do Not Try to Do it All Yourself
Building a sustainable business requires that you leverage the talents and time of others. While it might seem cost-effective to simply do everything yourself–especially in the start-up phase when you likely have more time than money–it is the path to burnout and stress.
Instead separate your tasks into those that you love and are especially suited for (for example, marketing) and those that you dislike or not great at. Then make a solid plan to get those tasks that you dislike or are not great at doing off of your plate. If you think that you cannot afford to outsource it all right now, start with what you tend to procrastinate doing, even if it is just a few hours each month.
For more information on building a business team, listen to our podcast and read our blog post: Building a Great Business Team.
2. Do Not Allow Yourself to Work All the Time
The trouble with working at home is that you live at work. That means that there is no clear line between your work day and home life. Initially, I found myself caught in a never-ending cycle of work. But I quickly learned that was not a recipe for success.
Since there is always work to do, it is easy to find yourself working every available moment–often to the detriment of your family relationships. You can avoid this situation by:
- Setting and maintaining clear work hours
- Having an office with a door you can close when you are done
- Scheduling time for family and other activities
- Taking time for yourself
It is so important to find time everyday to reflect and focus on what is truly important. As stated by Kevin Kruse, author of 15 Secrets Successful People Know About, Secret #1 is “Time is your most valuable and scarcest resource.” Use some of that time for yourself. That is not being selfish. To find out more about taking time for yourself, read our blog post, Finding Time for Yourself: “Me” Time
3. Take Time to Relax, Refresh, and Renew Yourself!
Do not create a business that requires you to be “in the office” every day. At the start, you may need to be available more, but you should plan for the day when you can be “off the grid” for extended periods of time.
- Have trusted contractors who can handle things when you are away
- Leverage automation tools such as autoresponders and auto-webinar systems
- Create repeatable systems so that you are not always re-inventing the wheel
While you may not be able to hit the road with no internet access for weeks at a time, at the very least you should be able to reduce your workload to a daily check-in.
Sound impossible? It is not. with some forethought and planning, you can create a team, and systems they need, to successfully run your business without becoming overwhelmed and overworked. To find out more about the importance of creating systems and delegating to others read your blog post, Delegate to Your Business Dream Team to Multiply Your Success.
Conclusion/Call to Action
Make sure that when you leave your 9-5 job to work from home, that you have not created another job for yourself. By following these three tips you will be on your way to leveraging the efforts of others to create a business that you can scale and enjoy.
- Do not try to do everything yourself
- Do not allow yourself to work all the time
- Take time to relax, refresh, and renew!
We would love the opportunity to work with you to help you create the business and lifestyle of your dreams. Are you ready to leave your 9-5 job? Are you ready to work from home? If so, give us 6 weeks to show you how to build and grow your online business. Check out The Strategic Pathway to Success Program™
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Profit from Your Blog: 11 Smart Ideas that You Can Use Today
Profit from Your Blog: 11 Smart Ideas that You Can Use Today
You can profit from your blog if you follow these 11 smart ideas that you can start using today.
Remember that you need to stand out from the crowd.
You need to spread the word about your business and drive traffic to it. You also need to market your blog. This article provides you with 11 smart ideas that you can start using today that will show you how to profit from your blog.
1. Target a Specific Group with Your Content
Determine who your specific demographic is. Is that demographic female or male? Married or single? Live in the city? Have a college education? Write specifically to them.
2. Be Original and Honest
Be a leader by posting original content. Do not post the same old news. Instead give your audience your slant on a common topic. Make sure that you are truthful by verifying facts and providing links to additional resources and verification.
3. Dare to Be Different
Just like in a newspaper or magazine, controversy sells. Be prepared to participate in conversations with others that disagree with you.
4. Post as a Guest Blogger
Submit high-quality, relevant pieces of writing to prestigious blogs in your niche.
5. Market on Social Media
Participate in social media channels. Post on Twitter. share images, information and videos on Facebook. Let your readers know about your new posts.
- Use Twitter to connect with other interesting people.
- Use Pinterest to show your story through images.
- Use Instagram to show the behind the scenes of your blog or show your daily routine.
- Post daily to Facebook to appear frequently in your fans news feed.
6. Teach, do not Oversell
Offer solutions for reader problems and other information not only about your blog but other sites as well.
7. Use Long Tail Keywords
Narrow the focus of the keywords that you are using. Use long tail keyword terms and phrases that your readers are searching for.
8. Brand Yourself
People are interested in other people before they become interested in products or services that you offer. Become known for what you do by sharing your story. For more on branding, read our recent blog post, Be Different: Increase Your Perceived Value.
9. Create Regular Content
Content can be written posts, eBooks, videos or some other form of content. You should aim to blog 2-3 times a week. For some great ideas for your blog posts read, Blog Checklist: 15 Ideas for Next Blog
10. Build an Email List
Offer a free download or other information related to your topic.
11. Send Regular Blog Updates
Let the subscribers to your blog know about your updates. Get them actively engaged sharing and commenting on your blog posts.
Call to Action
Remember to take consistent daily action to profit from your blog. You can implement these 11 smart ideas today. As you build your audience and consistently market to them, you too can begin to profit from your blog.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
I am Pamela Montgomery, attorney, author, online marketing strategist, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
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Year in Review: The Best of 2016
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Year in Review: The Best of 2016
In this episode of My Biz Dream Team: Opportunity Wednesday Training Series we review the best advice, tips and strategies from 2016 to help you get started with your online business. The year in review highlights some of the most popular blogposts and podcasts of this past year. For the new entrepreneur, this podcast provides you a few key steps that you can take today that will jumpstart your business and your life in 2017. Make 2017 your best year ever!
1. Blog 2-3 Times a Week
It is important to start a blog. it is your home on the internet. Work towards posting 2-3 blog posts each week. That will help you build your authority. Be sure to share what you know. Answer your audience's questions. You can talk about industry news and provide solutions to your audiences problems. Make sure that your blogs are of good quality and value. Let your professionalism and expertise shine through in your content. For more on how to start a blog, listen to the podcast, Starting an Online Business: A Question & Answer Session.
2. Start a Podcast
If you have not done so already, start a podcast. It is a great outlet to let you potential clients get to know you. A podcast allows you to showcase and highlight your personality. While a podcast does not allow you to show your face, it does give you the advantage of sharing your voice. The sound of your voice and its intonations allow your audience to feel more connected to you. If you are interested in starting an impactful podcast, try our Special Report and Training Guide: Podcasting Power
3. Create Information Products
Another great way to get started online is to create content that allows your audience to learn more in-depth information from you. For example, you could create home study courses. These courses could be delivered via an email or a membership site. You may want to include a video or audio component to your information product.
Publishing a book is a fantastic way to jumpstart your business in 2017. Nothing says that you are an authority and opens more opportunities than a book. You position yourself above others in your specialty by writing a book. Do not wait any longer to take advantage of the opportunities to publish on Kindle and Create Space. For more information on creating information products, read: Build Your Authority Status with Creative Content
4. Recommend Products and Services that You Love
Recommending products and services that you love is a great way to add another stream of income to your online business. Many of the services and products that you use have affiliate programs. These programs allow you to earn a fee when someone buys a product that you recommend. To find out more about affiliate marketing, listen to our interview with the Queen of Affiliate Marketing, Connie Ragen Green.
5. Get Out From Behind Your Computer to Network
Remember to get out from behind you computer to make connections with other people. Your contacts can offer you valuable insights as you listen and learn. It is important that you ask questions and listen to the answers. As you expand your network, you will uncover new opportunities to help others and to demonstrate your skills as a leader. For more detailed information on the value of networking, listen to the interview of business consultant Leslie Cardinal, Network Like a Pro!
6. Build Your Personal Brand
Remember that personal branding happens with every action that you take as you engage your audience. Every email, every blog post, every tweet says something about you as a person. It makes an impression! what impression are you making? For more on the importance of building a personal brand read: Be Different: Increase Your Perceived Value
Conclusion
The year in review highlights several actions that you can take today to make 2017 your best year ever as a new entrepreneur. By taking a few strategic steps you could have a striving and vibrant online business. Your dream of entrepreneurship would become a reality.
Remember to:
- Start a blog
- Start a podcast
- Create information products
- Recommend products and services that love
- Get from behind the computer to network with others
- Build your personal brand
Call to Action: We would love to hear from you. Leave us a comment to let us know how you are implementing these steps in your online business.
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