Archive for the ‘Podcasting Strategies’ Category


How to Avoid Making an Amateur Podcasting Mistake

Podcasting: How to Avoid Making an Amateur Podcasting Mistake

Podcasting: How to Avoid Making an Amateur Podcasting Mistake

How to Avoid Making an Amateur Podcasting Mistake

 

Avoid making an amateur podcasting mistake that could sabotage your program before you begin. Do not be like the thousands of people who start podcasting with passion and enthusiasm, only to lose interest and abandon the project.  Here are some of the most common podcasting mistakes that you should avoid if you want to create a fun, successful, and impactful podcast.

Amateur Podcasting Mistake #1: Failing to speak to your target audience

If you are speaking to everyone, then you are speaking to no one. Before you begin, decide who you want to help. What segment of the population would most benefit from what you offer? Then target them with content that speaks to their problems and interests. Be open and authentic to connect with your target audience.

Amateur Podcasting Mistake #2: Failing to script your podcasts

Hopefully you know that podcasting is not about ranting on the air. You must plan what you will say. Give your podcast a structure. You need a beginning, middle and end to your program. At the beginning, you make an introduction, a few warm-up statements, and state the topic of the podcast episode. The middle of the podcast episode will be the key points and content that will help your target audience. Create great content to build your authority status. The end of the program should include a summary, closing statements, and at least one call to action.

Amateur Podcasting Mistake #3: Failing to set a goal for each episode

Every episode of your podcast needs a goal. As you plan and script your podcast, decide what are you trying to achieve with the episode. Do you want more  traffic to your web site? Do you want more subscribers for your podcast? It is important to set a specific goal at the outset, so that you can measure your results.

Amateur Podcasting Mistake #4: Failing to make a clear call to action

Every episode of your podcast needs a clear call to action. Once you have set a goal for your podcast, it is easier to craft a clear call to action. Tell your audience what you want them to do after hearing the podcast. For example, your call to action could be:

·       “like” on Facebook,

·       share on Twitter,

·       subscribe to your podcast, or

·       take advantage of your offer at a URL.

Amateur Podcasting Mistake #5: Trying to do it all yourself

Do not try to do everything yourself. This will put a lot of pressure on you. It could also bore your listeners. Make a list of people you would love to have on the show as a guest to chat with or to interview. Get advice from someone who has experience with podcasting on how to produce a fun, impactful, and successful podcast.

 Conclusion

If want to have a successful, fun, and impactful podcast, avoid making these amateur mistakes:

·       Failing to speak to your target audience

·       Failing to script your podcast

·       Failing to set a goal for your podcasts

·       Failing to make a clear call to action

·       Trying to do it all yourself.

If you avoid these amateur mistakes, you should soon have a fun, successful, and impactful that you can be proud of.  

If you want to find a quick and easy guide to jumpstart your podcasting, try The Special Report and Training Guide: Podcasting Power Playbook.

I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

 

 

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Podcasting Can Increase Your Visibility Episode 7:4

Podcasting Power

Podcasting Power

Podcasting Can Increase Your Visibility

Listen to the latest episode of My Biz Dream Team:  Opportunity Wednesday as we continue the discussion of podcasting.  Taking action to get expert guests is one of the important steps when it comes to podcasting. In this episode we present several additional podcasting strategies  to help you to grow your business and increase your visibility.

Summary of Episode

These podcasting strategies help you make the most of your expert guests. They also help you impress your expert guest and your audience with your professional, easy-flowing podcast interview.

We begin with an update of the podcasting strategies presented in previous episodes.

  • You need to do your homework to find experts guests who add value to your audience.  The homework continues even after the guest expert agrees to the interview.  Preparation is the key for a great podcast.
  • You need to conduct a podcast that respects and honors your guests time.  Don't let your disorganization cause the interview to run overtime.
  • You need to send your expert guest a preliminary list of questions in advance of the interview. One key podcasting strategy is the thoroughness of your familiarity with your expert guest and her product or services.
  • You should practice active listening during the interview.  Relax and make the interview fun and informative.

In this week's episode, we discuss the following podcasting strategies:

  • Your connection with your expert guest does not end with the interview, but should continue.  Sending a gracious thank-you note or gift will help you build on the relationship.
  • You should ask your expert guests for referrals to other potential guests for  your podcast.
  • You should prepare a simple form to gather this follow-up information.

All of these podcasting strategies will help you create a dynamic, fun-filled podcast series that grows your business and increases your visibility.   Grab your copy of the Special Report and Training Guide: The Podcasting Power Playbook that accompanies this series.

My Biz Dream Team: Opportunity Wednesday

Join us Every Wednesday at 6:30 p.m. (Eastern) for our Free Teleseminar Series

 

 

 

 

 

 

 

 

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Podcasting Strategies: Tips on Making a Positive Impression

Podcasting Strategies

Podcasting Strategies

Podcasting Strategies

On the most recent episode of “My Biz Dream Team: Opportunity Wednesday” we discussed several key strategies for producing a successful podcast series. We also emphasized the importance of producing a podcast to increase your visibility as an entrepreneur, author, speaker, or small business owner.  Having a podcast series increases your authority also. This post will briefly summarize the podcasting strategies discussed during the most recent episodes.

Summary of Podcasting Strategies

Have you ever considered producing a podcast series?

On this episode we discussed several podcasting strategies such as:

1)      Make your podcast using expert guests at least 20-30 minutes long.  Consider that your guest is committing not only to the podcast, but the preparation time as well.  The podcast should be sufficiently long to make it worth her time and attention.

2)      Prepare a fabulous introduction of your guest.  You want to make your guest feel confident, complimented, and appreciated. Make sure that your podcast is fun and informative. Your guest and your audience should know that you are glad that they are participating.

3)      Practice active listening during the interview. Be sure to let your guest get her thoughts out. Take time to listen. You may want to ask a few clarifying questions from time to time.

Think about each of these points and leave us a comment below.  Also share with us a link to your web site.

On the previous episode of “My Biz Dream Team: Opportunity Wednesday” we discussed the importance of preparation in producing a highly successful podcast series.  You can listen to last week’s episode here.

Listen to both episodes and let us know if you are interested in producing your own podcast series.  We would love to hear from you.  Also leave us a review about the podcasts.

Special Report and Training Guide: The Podcasting Power Playbook

We have prepared a Special Report and Training Guide: The Podcasting Power Playbook” to accompany this podcast series.  You can buy it at podcastingpowerplaybook.com for the special introductory price of $24.99.  As a bonus, we are offering a complimentary 30- minute consultation for the first 20 who buy “Special Report and Training Guide: The Podcasting Power Playbook.” 

I hope that you are already a part of our list community and receiving our email updates and training notices.  If not, please leave us your first name and primary email address in the form.  We will also send you a free report “Building Your Business Dream Team.”

If you are brand new to our podcasts, you will be interested to know that this specific training call, as well as all of the calls in our podcast series is intended to teach you strategies and techniques to help you achieve extraordinary results in your business and your life.  We started this podcast series with this purpose in mind. You will see that each podcast session is first recorded live as a teleseminar training program, and then repurposed into a podcast.

Join our live teleseminars training series, “My Biz Dream Team: Opportunity Wednesday” every Wednesday at 6:30 p.m. Eastern.

Dial in #: 712-775-7035

Pass code: 930599

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Podcasting Strategies 101 Episode 7:2

Podcasting Strategies

Podcasting Strategies

Podcasting Strategies 101

Hello!  This is Pamela Montgomery, Attorney, Author, and Entrepreneur.  I am the co-owner of My Biz Dream Team.  Welcome! I am so glad that you joined me today for this episode of “My Biz Dream Team:  Opportunity Wednesday.”

This program is dedicated to helping to helping entrepreneurs achieve uncommon results! Our mission is to educate, empower, and inspire you to achieve extraordinary results in your business and your life.

You can find us online at My Biz Dream Team sharing powerful strategies about achieving uncommon results.

Our theme this month: “Increasing Your Visibility”

How are you attracting, engaging, and converting your audience?  Do they know that you exist?  That’s our challenge this month.  To increase your visibility.  So this month we will be discussing topics that provide you a framework for success and visibility.

One of the best ways to increase your visibility is to produce a podcast.  Producing a podcast helps you in several ways. First, producing a podcast is an essential component of your marketing. Second, producing a podcast clearly separates you from all the others who won’t take the time and effort to produce a podcast.  Third, producing a podcast puts you on the map by providing you another marketing outlet.

Special Report and Training Guide: Podcasting Power

We have prepared a Special Report and Training Guide to accompany this series. You can buy it at  “Podcasting Power.”

We show you step by step how to leverage the power of the internet how to make yourself more accessible to your ideal client!

Today we will discuss: (1) how to get great guests for your podcast; (2) doing your homework once the guest expert agrees to be interviewed on your program; and (3) the importance of preparing a preliminary list of questions in advance.

First what is a podcast? It is a digital audio file made available on the Internet for downloading to a computer or portable media player. Typically, a podcast is available as a series, new installments of which can be received by subscribers automatically.  A podcast is also defined as making a the digital product.  Today's episode will address both aspects of the word.

The Special Report and Training Guide: “The Podcasting Power Playbook” is available for a limited time for only $24.99.  Buy it today!

 

Join us every Wednesday at 6:30 p.m. (Eastern) for My Biz Dream Team: Opportunity Wednesday

Dial in #: 712-775-7035

Pass Code: 930599

To Achieving Uncommon Results!

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