Archive for the ‘Podcasts’ Category


How to Attract New Clients through Speaking and Writing

 

Attract New Clients Through Speaking and Writing

Attract New Clients Through Speaking and Writing


How to Attract New Clients through Speaking and Writing

Imagine if you could attract new clients to your business?  What would that mean to you? Getting more prospects to buy from you and become your clients is one of the best ways to grow your business. You know how it works. When more people buy from you, depending on your margins, you make more bottom line profits. Carefully look at what you are doing currently to attract new clients to your business. Are you doing what everyone else is doing in your niche? How are your results? Have you become a commodity? Perhaps it is time to do something different, if you want better results.  Attracting new clients through speaking and writing can separate you from the masses in your niche. In this episode of My Biz Dream Team: Opportunity Wednesday Training Series we discuss 3 strategies that you can implement today to attract new clients. This episode highlights how you can attract new clients through speaking and writing on platforms that you control.

(1)          The Power of the Podcast

One of the best ways to position yourself as an authority and attract new clients is to start your own podcast. Your podcast becomes your platform. As Michael Hyatt says in his seminal book, Platform-Get Noticed in a Noisy World, you need a platform (1) to attract an audience in a noisy world; and (2) to build a passionate loyalty with that audience. Your podcast allows you to give value before you receive anything from a potential client. Your podcast is your platform, not for you being the center of attention. Instead it is about sharing something of value and getting that message out to the world in a very powerful way.

According to a recent report by Edison Research, podcasts continue to grow. There has been a 75% increase in listeners since 2013. Podcasting is a smart way to connect with potential clients. It creates possibilities to reach new audiences. By speaking on a platform that you control, you can create an atmosphere of trust between you and your potential clients. Building trust is key. Remember that most people will not buy from you, until they know, like, and trust you.

For more in-depth information on starting your own impactful podcast look at the following resources: Podcasting Power; How to Easily Start Your Own Awesome Podcast; How to Avoid Making an Amateur Podcasting Mistake; Start Your Speech with a Powerful Hook.

 

(2)           The Power of the Free Teleseminar/webinar

Like podcasts, a webinar/teleseminar provides a powerful link between you and potential clients. The promise of in-depth training will attract those interested in the topic. The free webinar/teleconference provides you with an opportunity to provide great service. This is another powerful way to develop a relationship with your clients. Dexter and I use this strategy to attract new clients during our live weekly teleseminar series. Our live weekly teleseminar series, along with podcasts and our blog help keep our clients as long-term consumers of the products, services, and experiences that we offer.

For more in-depth information on the value of using speaking and writing to attract new clients, see: Write, Speak, Broadcast: 3 Strategies for Success in 2017.

(3)          The Power of the Blog

Starting a blog to consistently provide high quality information that is relevant to your target client is another way to attract new clients. A blog is a fabulous platform to showcase your expertise. Writing in-depth, 500-800 word, blog posts allows you to engage with your clients and offer your expertise in a non-threatening manner to potential clients. WordPress has become standard for establishing blogs. It is easy to set up and use. Here is a link to a recent post on setting up a blog that is a platform that you own and control. Once you blog created, then you must work to create an authority site. By authority site, I mean a place where you showcase your expertise and build a following for your ideas. Attract new clients to your blog with irresistible, relevant, and engaging content. For more in-depth information on the power of the blog, look at the following resources: How to Quickly Start an Awesome BlogA Behind the Scenes Look at Blogging Made Easy; 12 Sources for Great Blog Content Ideas.

Conclusion/Call to Action

Learning to attract new clients through speaking and writing gives you opportunities to expand and grow your business in ways you never thought possible. Creating and building your own platforms using speaking and writing will get you noticed in ways that you never imagined. As you emerge as the authority and thought leader in your niche you become a magnet to your target clients.

Remember:

1.   The power of the podcast

2.   The power of the free teleseminar/webinar

3.   The power of the blog

These 3 strategies will attract new clients through speaking and writing. Then watch as your bottom line profits improve.

At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your personal and money goals. Check out The Strategic Pathway to Success Program™. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.

Pamela Montgomery

Pamela Montgomery

 I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

 

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How to Quickly Achieve Determination and Drive to Succeed

Determination and Drive to Succeed

Determination and Drive to Succeed

The Entrepreneur’s Determination and Drive to Succeed

This episode of My Biz Dream Team: Opportunity Wednesday Training Series is “The Entrepreneur’s Determination and Drive to Succeed.” Have you ever wondered why some entrepreneurs achieve spectacular success and others fail?  The answer lies in their determination to succeed. Find out why determination is such an important characteristic of a successful entrepreneur. Also, learn how you can quickly cultivate the entrepreneur’s determination and drive to succeed in your business and in your life. Dexter and I have achieved success in several aspects of our lives from careers, businesses, and marriage. In this episode, we discuss three key strategies that we use that you can adopt to quickly achieve determination and drive to succeed.

What is Determination?

Merriam-Webster Dictionary defines determination as “firmness of purpose; resolve.” As an entrepreneur, your determination is daily tested in each challenge that you face. For example, when a potential client fails to show up for a scheduled meeting or you miss an important deadline, you may want to give up. You begin to wonder why you started the business. It is the strength of your purpose for your business that keeps you from giving up. Your resolve not to fail keeps you going when everyone and everything says that you will fail.

What is Your Purpose?

Your determination can wither without a big enough reason to continue. Your purpose must go beyond the desire for making money.  Do you remember the vision and desire that fueled your dream for your business? Was it the desire to serve certain clients? Was it a dream of sharing a topic or process with the world? Did you want to leave a legacy of success for family? When your determination starts to falter, you will need to remember your purpose. Your purpose will give you the courage, strength, and resolve to continue.

Do You Learn from Your Mistakes?

Your determination will wither if you do not learn from your mistakes. A successful entrepreneur does not quit when situations do not go exactly as planned. The determined entrepreneur will figure out what went wrong. Then she will adjust and adapt to the situation. Your ability to think, be flexible, and resilient will serve you over time. You cannot let your mistakes cause you to be psychologically devastated. The determined entrepreneur learns from her mistakes and keeps going. Her success is right around the corner.

Do You Focus on Strategic Actions?

Your determination will wither if you stay busy working in your business, but see no results. A successful entrepreneur will dig deep within herself and focus on what is most important to achieve success. The determined entrepreneur will figure out the tasks and activities that can be delegated to her team. Then she will act on the specific tasks that are strategic for her success. She will keep moving ahead. The determined entrepreneur understands the importance of taking one little step on a key priority. Then another step and another step to gain momentum. The successful entrepreneur understands the need to cultivate those habits of determination that will serve her well now and in the future.

Conclusion/Call to Action

The entrepreneur’s determination and drive to succeed makes the difference between success and failure. By following the three strategies discussed in this episode of My Biz Dream Team: Opportunity Wednesday Training Series you can quickly achieve the business success and lifestyle of your dreams. Remember to practice the following strategic habits:

  1. Remember Your Purpose
  2. Learn from Your Mistakes
  3. Focus on Strategic Actions

Armed with these strategic habits you can sharpen your inner resolve and quickly achieve the entrepreneur’s determination and drive to succeed.

 

At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your personal and money goals. Check out The Strategic Pathway to Success Program™. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.

 I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

 

 

 

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How to Get Started Quickly with Email Marketing

 

Get Started Quickly with Email Marketing

Get Started Quickly with Email Marketing

How to Get Started Quickly with Email Marketing

Imagine if you had the secret to developing real relationships with potential clients and customers without ever meeting them. Well you do! That secret is email marketing. In fact, it is not a secret at all. Research over the years has proven the email marketing is an essential component of marketing today. The ROI is phenomenal. Listen to this episode of My Biz Dream Team: Opportunity Wednesday Training Series as we share with you how to get started quickly with email marketing.

1. What is Email Marketing?

Email marketing is relationship building via email. This type of relationship marketing builds trust with your audience and potential clients as you help them solve their problems. You fulfill their needs and wants. You will find email marketing to personal, inexpensive, and valuable.
Some commentators have argued that email marketing is the most crucial component for marketing online. In my opinion, it is crucial if you want to experience real and lasting success in your online business.

2. Why Should You Conduct Email Marketing?

Research from the Direct Marketing Association says the return on investment (ROI) of email marketing can be as high as 4300 percent. With returns like that every business owner should be involved. Many marketers say that email marketing is their most effective marketing channel. Email marketing is very effective way to promote yourself and to conduct affiliate marketing.

3. How to Conduct Effective Email Marketing

It is no longer enough to just send generic information out to random subscribers. Today’s smart marketers build targeted lists of active subscribers who want to receive a specific message. Today you need to communicate with your list in an intimate and personal way, if you want to reach your online marketing goals.
If you want to be an effective email marketing, it is important to follow these 7 steps:
1) Plan ahead
2) Set subscriber expectations
3) Give them something of value
4) Make their sign-up simple
5) Value their privacy
6) Monitor your statistics
7) Let them know how to connect with you in multiple places
We discuss these 7 steps in detail during the podcast.

Conclusion/Call to Action

If you want to get started quickly with email marketing, be sure to follow the advice that I have set forth in this article and podcast. One final bit of advice is to only send content of value to your list. Yes, you will be promoting your services and products to them. But you will also inform, educate, and engage with your audience so that you can build strong and lasting relationships of value.

At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook to help you grow your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.

Pamela Montgomery

Pamela Montgomery

I am Pamela Montgomery, attorney, author, online marketing strategist, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

 

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How to Quickly Get Started with Affiliate Marketing

quickly Get Started with Affiliate Marketing

Quickly Get Started with Affiliate Marketing

How to Quickly Get Started with Affiliate Marketing

Have you wondered how to quickly start making money online as you transition from your 9-5 job? You probably do not have any products or services of your own at this early stage of your business. So, what are you to do? One solution to your problem is to promote the goods and services of other companies and earn a commission. This is called affiliate marketing. This episode of My Biz Dream Team: Opportunity Wednesday Training Series is about how to quickly get started with affiliate marketing.

(1) What is Affiliate Marketing?

First, you will need to understand the concept of affiliate marketing. So, what is affiliate marketing? Affiliate marketing is promoting the products or services of others. Typically, this occurs on your blog where you write useful and informative posts. Within the body of these blog posts you will place links to the products or services that you are discussing. If a reader clicks on a link and makes a purchase, you will earn a commission. As an affiliate marketer, you can also place advertisements for your chosen affiliate companies on their website. Again, if someone clicks on the ad and makes a purchase, you earn a commission.

Here are a few of my other blog posts on Affiliate Marketing: (1) Affiliate Niche Sites: Another Way to Profit from Affiliate Marketing; (2) Income: Making Money with Affiliate Marketing; (3) Affiliate Marketing: Building Your Business Dream Team; (4) How to Make Money with Affiliate Marketing; (5) Promoting Products and Services on the Internet

(2) How to Make Money as an Affiliate?

The best way to succeed as an affiliate marketer is to choose a subject matter that is specific and interesting to you. The topic should also be relevant to your target audience. For example, if you love coffee and know a lot about it, you might choose to create a blog and write on that topic. Choose affiliate products that you believe in and are related to your niche. You have more credibility in promoting a product if you really believe in it. Show how the product or service has benefited you and your business. Write reviews, how-to posts, comparison charts and offer tips for your topic. For example, how to create a perfect cup of coffee. Where relevant, insert links to your affiliate sites. Remember to promote products and services that you know and love that are relevant to your target audience.

(3) Where to Find Affiliate Products to Promote?

It is important to get to know the people behind the products. After all, they are your business partners. Establish relationships with them. It could lead to other business opportunities.

One of my favorite business partners for affiliate marketing is Connie Ragen Green. I have known Connie for many years and have interviewed her on my podcast. I met her in Toronto, where she spoke to a large group of entrepreneurs about earning money on-line. Her presentation fascinated me and I sought her out to find out more about this fascinating area of entrepreneurship. Since that time, I have taken many of Connie’s courses and promote her courses to my clients. She is known as the “Queen of Affiliate Marketing,” having won many prizes for affiliate marketing. If you want to know more about getting started quickly with affiliate marketing, I highly recommend that you take her course, “Really Simple Affiliate Marketing.” 

You can also visit the websites for your favorite products or services and look for information about affiliate programs or “partners.” Sign up and start promoting and earning cash.

I also promote affiliate products on my 2017 Resource Guide, where you can find my recommendations for products that will help you get started on-line as you make the transition from your 9-5 job.

Conclusion/Call to Action

You can quickly get started with affiliate marketing by following a few simple steps.
1) Understand the concept of affiliate marketing
2) Recommend products and services that you know and love that are relevant to your targeted audience
3) Get to know the people behind the products that you promote.

At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Strategic Pathway to Success Program™. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.

I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

 

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How to Quickly Start an Awesome Blog

How to Quickly Start an Awesome Blog

How to Quickly Start an Awesome Blog

How to Quickly Start an Awesome Blog

It felt overwhelming when my mentor first told me that I needed a blog to establish myself as an online entrepreneur. Do you feel that way? Do you feel overwhelmed by the idea of setting up a blog? Does the thought of writing 2-3 blog articles each week seem daunting? I understand. It felt that way to me at first. However, I have managed to consistently blog for more than a year. Imagine if you had a simple 3-step process that you could implement today to quickly start an awesome blog. Do not let the feeling of overwhelm keep you from pursuing your dream!

In this episode of My Biz Dream Team: Opportunity Wednesday Training Series we discuss how you can quickly start a blog. We walk you through how to get your blog up and running in matter of hours.

1. Buy a Domain Name

First you will need a name for your blog. Begin, by thinking strategically about your blog and the specific topics that you will address. Find a name that resonates with your intended audience and then purchase that domain name. Make sure that your domain name is a “.com.” Your domain name should not be a “.net” or any of the other variations. Buying a great domain name is the first step to quickly starting an awesome blog.

2. Select a Hosting Service

Next, you want to decide on a hosting service for your blog. Some bloggers start out with a free service. I did at first. But I quickly found that to be unacceptable for my long-term growth. So instead I began using Bluehost to host my blog. It is quick and reliable. Try it to see if it works for you.

3. Create Your Blog

Most bloggers use WordPress. It has become the industry standard because of its ease of use. There are also several free plugins that you can use to make your WordPress blog even more functional. Listen to this great interview with Adrienne Dupree about some free plugins that you can add to help you quickly start an awesome blog.

Conclusion/Call to Action

You can quickly start an awesome blog by following these 3 steps.
1) Buy a domain name
2) Select a hosting service
3) Create your blog

Once you have completed this 3-step process the work begins when you consistently produce high-quality content that your ideal clients will want to read. Tell all your friends and neighbors about your new blog. Ask them to subscribe.

At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Strategic Pathway to Success Program™. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.

I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

Pamela Montgomery

Pamela Montgomery

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How to Fuel Success with the Power of Teamwork

How to Fuel Success with the Power of Teamwork

How to Fuel Success with the Power of Teamwork

How to Fuel Success with the Power of Teamwork

Imagine what you can achieve when you learn how to fuel success with the power of teamwork. In this episode of My Biz Dream Team: Opportunity Wednesday Training Series Dexter and I discuss how you can reach your business, professional and personal  goals faster when you fuel success with the power of teamwork.  As business tycoon, Andrew Carnegie stated, teamwork is the fuel for your success. So, are you using high-octane fuel to obtain success?

Who is on your team? Do you have an administrative or technical assistant? Do you have a coach or mentor? Or are you trying to do everything yourself.

What are Your Goals in Life?

What is it that you want to achieve in life? What are your long-term dreams and goals? We are sure that, like most people, you have quite a few. The question is, have you been so entrenched in the day-to-day that it is been a while since you took your dreams out of the closet, dusted them off and really thought about what you want in life.

Like you, we had very successful careers. However, we found we did not have time to do many things that were truly important. So, several years ago we decided to create the life of our dreams by harnessing the power of teamwork.

We learned to delegate to our team to multiply our success.

We learned to use the power of teamwork to spur innovation.

We learned to use the power of  teamwork to grow our affiliate-marketing campaigns.

Are You Using the Power of Teamwork?

We are Dexter and Pamela Montgomery, owners of My Biz Dream Team.  We work with an exclusive group of individual and corporate clients to help them achieve uncommon results in their business and their life. Using our signature system “The Strategic Pathway to Success ™” our clients set and meet extraordinary goals. We know that anything of significance cannot be achieved alone. With the power of a business dream team you too can create a business with a solid foundation, that gives you (1) the ability to provide extraordinary service, (2) the freedom to live the life of your dreams, and (3) the opportunity to achieve uncommon results. This is the power of teamwork.

Conclusion/Call to Action

Listen in as share with you in this episode of My Biz Dream Team: Opportunity Wednesday Training Series, “How to Fuel Success with the Power of Teamwork.”

At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Check out “The Strategic Pathway to Success Program™.”  Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.

I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

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How to Absolutely Overcome the Deadly Procrastination Habit

How to Absolutely Overcome the Deadly Procrastination Habit

How to Absolutely Overcome the Deadly Procrastination Habit

How to Absolutely Overcome the Deadly Procrastination Habit

Imagine learning how to absolutely overcome the deadly procrastination habit! What if you learned several time-proven strategies to help you conquer and defeat one habit that keeps you from realizing your dreams?

If you are like me, you may have developed the deadly habit of procrastination. Do you keep putting off writing that novel? Have you finished the training course you wanted to launch? Perhaps it is perfectionism that is holding you back from finishing a project or even getting started.

This episode of My Biz Dream Team: Opportunity Wednesday Training Series tackles the issue of  procrastination. We discuss 7 strategies that you can implement right now that will chase away the deadly habit of procrastination. Don't put off listening!

Our Background and Experience

Dexter and I just love to serve new entrepreneurs looking to leave their 9-5 jobs to create a lifestyle of working from home doing what they love. One of the first issues we address with all new entrepreneurs is developing a mindset for success.

Procrastination may be keeping you from developing a mindset of success. Procrastination may be holding you back. There are hundreds of books, blogs, and articles on time management and procrastination. In this post, as a supplement to the podcast, I have included a link to a short report that provides you with 21 strategies that you can use to learn how to absolutely overcome the deadly procrastination habit. Click here: How to Absolutely Overcome the Deadly Procrastination Habit Handout

 What is Procrastination

Procrastination is a deadly habit that saps your energy and hinders your success. As you sit there twiddling your thumbs, life goes on without you and your wonderful ideas. You remain trapped in a brain fog that does not allow you to move forward with your goals and dreams. Slaying this deadly procrastination habit is the first step in building a successful lifestyle entrepreneurship business.

 

 Conclusion/Call to Action

Procrastination is a deadly habit that can sabotage your success.   Listen in as we share 7 strategies that you can implement today that will help you learn how to absolutely overcome the deadly procrastination habit.

(1) Tame the time Stealers

(2) Put Your Mobile Away!

(3) Go Outdoors

(4) Ask Yourself what is Really Going On!

(5) Break Down Your Project into Smaller Steps

(6) Make it a Game

(7) What is Your Preference?

Using these strategies will help you develop a success mindset and overcome the deadly habit of procrastination.

 

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How to Boost Your Productivity with Powerful Time-saving Strategies

How to Boost Your Productivity with Powerful Time-saving Strategies

How to Boost Your Productivity with Powerful Time-saving Strategies

How to Boost Your Productivity with Powerful Time-saving Strategies

Are you struggling trying to get everything done? At the end of the day are you wondering how you managed to get so little accomplished?  These and other time-management issues have plagued me and countless other entrepreneurs. Imagine learning how to boost your productivity with powerful time saving strategies! Today, Dexter and I will share with you how we manage to run our marketing business, real estate business, volunteer for several civic and charitable organizations, and still have time for our roles as husband, wife, father and mother.  In this episode of My Biz Dream Team: Opportunity Wednesday Training Series, Dexter and I share 6 powerful time-saving strategies that will dramatically boost your productivity. Listen in on our conversation.

1. Make appointments with yourself

If a project is important enough to do, it is important enough to add to your calendar. We have developed the powerful habit of putting everything on the calendar. I learned this from my years of practicing law. As a lawyer, you do not want to miss any deadlines. I run my entire life with my calendar.  If it is not on the calendar, it does not exist. This one powerful strategy can greatly boost your productivity.

2. Take a day off

Have you ever noticed when you plan a vacation that you get super productive? I know that I do. I want everything finished before I head to the airport. To give me that since of urgency, I schedule a day off to have lunch with friends and be a tourist in my hometown. Because I want to enjoy my day off, I am highly motivated to finish lagging projects. I am working up to scheduling a day off every week. What about you? Are you finding time for yourself?

3. Give yourself permission to say no

Sometimes I feel responsible for everything and find it difficult to say no.  Do you have the same problem? I came to the realization that if I try to accommodate everyone else, then I end up stressed and overworked. Instead, I have learned to say no to the new board position. I also learned to say no to doing household chores that are not the best use of my time.  Boost your productivity by making time for what is really important and give yourself permission to say no to everything else.

4. Take a break

Sometimes it helps to take a quick break to boost your productivity. Have you ever sat at your desk not accomplishing one thing? Then, it is time to take a break.  A few minutes reading a delightful book has a wonderful way of recharging your batteries and will boost your productivity when you return to work.

5. Give up control

For “Type A” personalities like me, I feel that I must have control over most situations. I had to learn that others could handle the situation. They might do it differently than I would have. But their job was good enough. You may need to learn, like I did, that it is okay to let go. Learn to give up some control and let others help. Your productivity increases as you learn to delegate to members of your team.

6. Practice focusing

Earlier this month, I wrote about focusing on a specific niche to grow your profits. Today, I am writing about focusing on one project at time. Multi-tasking is a huge waste of time. What should take 30-minutes could stretch into an afternoon of accomplishing nothing as you work on three different projects.  You will be amazed at how much you can boost your productivity you are once you begin to focus.

Conclusion/Call to Action

How are you spending your time? Are you accomplishing your goals? Learning how to boost your productivity with powerful time-saving strategies can help you reach goals must sooner.  Remember to:

  1. Make an appointment with yourself
  2. Take a day off
  3. Give yourself permission to say no
  4. Take a break
  5. Give up control
  6. Practice focusing

Following these six, powerful time-saving strategies will help you boost your productivity.

Let us know how you boost your productivity. Leave us a comment below.

 

At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Strategic Pathway to Success Program™. Let us show you how to reach your goal of creating a lifestyle and a business that you love!

 I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

 

 

 

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How to Boost Profits When You Limit Your Focus

How to boost Profits When You Limit Your Focus

How to Boost Profits when You Limit Your Focus

How to Boost Profits When You Limit Your Focus

In this episode of My Biz Dream Team: Opportunity Wednesday Training Series, Dexter and I discuss how to boost profits when you limit your focus. It may sound counter-intuitive. But it works! Using examples from our experiences, and other business niches, we demonstrate that limiting the scope and focus of your business helps to boost your profits.

Is Your Business a Specialty Shop or a Variety Store?

Imagine walking through the mall. You come across two stores. One sells a variety of toys, groceries, clothes, magazines, and toiletries. The other store sells only chocolates. It specializes in selling only the finest Belgium and Swiss chocolate candies. You will not find chocolate cake or chocolate ice cream.

You may be thinking that the owner of the store with the wide variety of items is the smart business owner. In your way of thinking, the variety store attracts more customers because of the wide range of products. They may have more customers. But are the customers loyal. If one of those customers heard about a cheaper price for one of your items, they would go across town to buy it.

The owner of the specialty chocolate store can charge a premium for her products. There is a greater perceived value because of the specialization. This product is not for everyone.

Is your business offering a variety of products with no consistent theme? Or are you specializing in a few types of offerings? Are you positioning yourself as a leader in your niche? Do you offer premium products and services? What do your products and services say about your brand?

You can boost your profits when you limit your focus, because your clients will:

 1)   Be far more loyal,

2)    Spend more money per visit, and

3)    Rave to her friends about the valuable products and services that you offer.

Conclusion/Call to Action

You can boost profits when you limit your focus. That should be your goal. Develop brand loyalty for your exclusive, specialty products and services.

At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Strategic Pathway to Success Program™. Let us show you how to reach your goal of creating a lifestyle and a business that you love!

 I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

 

 

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How to Easily Start Your Own Awesome Podcast

How to Easily Start Your Own Awesome Podcast

How to Easily Start Your Own Awesome Podcast

How to Easily Start Your Own Awesome Podcast

You can easily start your own awesome podcast by following a few time-proven strategies. When I started podcasting last year, the naysayers thought that I would quit. I thought that I might run out of interesting things to talk about. But after more than 35 episodes, I am still podcasting. I have proven the naysayers to be wrong.

You too can consistently and easily produce a fun, informative, awesome podcast. In this episode of My Biz Dream Team: Opportunity Wednesday Training Series, Dexter and I discuss how to easily start your own podcast that your audience will find valuable.

1.   Planning and Preparation

First, it all begins with planning and preparation. Determine who is your target audience. What problems do they have that you plan to address? Dexter and I target people who are looking to leave their 9-5 jobs who want to become online entrepreneurs. Take a few minutes to carefully think about your target audience and get to know them well before you launch your podcast.

2.   Develop a Structure for Your Podcast

Second, you must develop a structure for your podcast. Podcasting is not ranting on the air. Plan for an opening, middle, and end. This is a production. You want to script it out, so that everything flows smoothly.

3.   Invite Interesting Guests

Third, you must invite interesting quests. Or you can have a co-host like I have on my podcast. Having a mix of voices and interesting topics makes your podcast much more enjoyable for your audience. It is also more fun to you.

Conclusion

You can easily start an awesome podcast by following this advice. With the right planning and preparation, you can have an awesome podcast that grows your authority status and increases your visibility.

If you want to find a quick and easy guide to jumpstart your podcasting, grab The Special Report and Training Guide: Podcasting Power Playbook.

 

I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

 

 

 

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