How to Get Results from Content Marketing Episode 7:1
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What are the Goals of Your Content Marketing?
Getting Results from Content Marketing!
The main reasons to market your product and services are to attract, engage, and convert your audience. You must ask yourself whether your content marketing is getting you those results. Because if you are serious about your business, you must be serious about the results that you want to achieve. At My Biz Dream Team we are all-about focusing on results. We help our clients achieve “Uncommon Results!” Who would want ordinary results!
Track What You are Doing
One of the first things that you must do to achieve results, is to track what you are doing. If you are writing blog posts or selling products you need to install a data gathering program to keep track of what you are doing. I highly recommend Google Analytics to help you know who is clicking on your website, who is commenting, and ultimately who is buying the products that you have for sale.
Analyze the Data
It is important to schedule an appointment with yourself to review the data. It does you no good to collect the data without making time to analyze it. We recommend making an appointment with yourself, to review the data at least once a month. We like to sit down on Saturday mornings over an early morning breakfast to review the previous week's data. We then adjust or re-focus our efforts. You want to review trends over time. Are you attracting more or fewer visitors? Which key words have the most pull? What worked spectacularly? What was a big bust? Make sure that everything is quantifiable. Perhaps you set as a goal to increase the number of people who opt-in to your email list by 10% in 3 months. That is a goal that you can measure.
Monetize Your Content
We believe in building a business of significance! You must take these business-building tasks seriously. One of those tasks is making money. If you don't set monetary goals, it really is a hobby. So how do you monetize your content? Make sure that you include a call action in your emails and blog posts to buy what you have for sale. Ask your readers for the sale with your call to action. If you haven't created any products or services for sale, perhaps you can market other people's products. You may also want to run ads. These are just a few ways to monetize your content.
Conclusion
To get results from your content marketing, you need to (1) track what you do; (2) analyze the date; and (3)monetize your content. To be a serious entrepreneur your marketing must attract, engage, and convert your audience. These three steps are a few of the strategies that you need to employ in your business to help you achieve uncommon results. As you build a business of significance, you will need a team to help you. If you want to learn how to build your business dream team, you can purchase our Special Report and Training Guide: The Ultimate Guide to Building Your Business Dream Team
You can contact us at My Biz Dream Team for more information about the products and services that we offer: dexter@mybizdreamteams.com pamela@mybizdreamteams.com
Join us every Wednesday at 6:30 p.m. (Eastern) for My Biz Dream Team: Opportunity Wednesday
Dial in #: 712-775-7035
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To Achieving Uncommon Results!
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Affiliate Marketing with Connie Ragen Green Episode 5:1
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My Biz Dream Team: Opportunity Wednesday with Dexter and Pamela Montgomery
Build an Empire Recommending What You Love
Affiliate marketing is the topic of today’s interview with Connie Ragen Green, the “Queen of Affiliate Marketing.” In this interview Connie shares her best strategies for building your business through affiliate marketing. She discusses the consistent actions that successful entrepreneurs must take and how she became the “Queen of Affiliate Marketing.”
Top WordPress Plugins: Interview with Adrienne Dupree Episode 6:1
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WordPress Plugins Enhance Your Capabilities
Top WordPress Plugins: Interview with Adrienne Dupree Episode 6:1
Today's post is a podcast interview on WordPress Plugins with internet marketer, Adrienne Dupree. Adrienne is an online entrepreneur specializing in helping those who want to leave the corporate behind and launch an online business. Adrienne can be found online at Leave the Corporate World Behind. Adrienne is a technical expert and computer programmer who previously worked in the corporate world. She recently left the corporate world behind to work full-time on her internet business. Adrienne has also created a training course with Connie Ragen Green on the Top 20 Plugins for Your WordPress web site. During the interview we talked about several of the recommendations that Adrienne makes in the course.
Summary of Podcast
One of the most important aspects of building an online business is to have a website. Your website is the platform on the internet that you call home. We recommend a WordPress website. It is easy to create. It is also easy to use. It has become the industry standard. Along with the WordPress website, you will also need plugins to enhance the functionality of the site. These plugins will help you save time and make you money.
On this episode Adrienne shares her expertise on WordPress plug-ins. Having the right plugins to enhance your WordPress web site can make your business run much better. Knowing how to use plugins is an important part of being an internet entrepreneur. It is also important to know why to use plug-ins. Plugins are often a mystery when you first start out on line.
This program helps you select the ones that are best to protect your website. Adrienne also shares valuable information about which plug-ins to use to help you analyze your web site's data. I am a particular fan of Google Analytics. This free plugin gives you excellent information about who is visiting your site. It also tells you which content is most popular. A tool like Google Analytics can help you fine tune your content marketing strategy.
Read this recent post: Take the Mystery out of WordPress Plugins for additional information on some of the WordPress Plugins recommended by Adrienne in the interview.
For training on how to choose and use WordPress Plugins for your business, we recommend the training course that Adrienne Dupree created with Connie Ragen Green.
Join us every Wednesday at 6:30 p.m. (Eastern) for our Teleseminar Training
My Biz Dream Team: Opportunity Wednesday Training Series
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Pass Code: 930599
To Achieving Uncommon Results!
Content Strategy: Your Goals and Plans Episode 6:2
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Developing a Content Strategy is Key to Your Success!
Content Strategy: Your Goals and Plans
Developing a content strategy is one of the basic aspects of building a business. It doesn’t matter whether your business is online or offline.
Earlier this week in my Mastermind Group my mentor challenged us to decide once and for all whether we were serious or not. My mentor wanted to know, “Is this a hobby or is this a business?” I am making this same challenge to you.
If you are serious about building a business, you need to understand content strategy. Otherwise your content marketing may not reach your target audience. Content marketing is how your prospective clients find you. Otherwise you are invisible and out of business. Do you want to be invisible? I didn’t think so? So what is your content strategy for reaching your audience?
What is Content?
So let’s begin with a basic question, “what is content?” Content is whatever your business puts out into the world to (1) market; (2) advertise; and (3) share. Blog posts are content. Email messages are content. The twitter tweets and Pinterest pins you share are and post are content. Quite simply, content is ultimately the foundation of your business. Your content is how you will build a strong and loyal client base and how you provide value to the world.
What is Content Marketing?
If you are serious about being a business owner you need to know that content is the message and medium you use to communicate with prospects and clients. Content marketing therefore is using content to market to your audience of prospects and clients. It is the practice of creating and distributing or publishing content to attract, engage, and convert your target audience into trusting clients.
Your business dream team can help you with content marketing. You may need a virtual assistant to help you with social media aspects, if that is not your strength. You may also want to contract with a ghostwriter, if you want to write a book. There are several professionals available to help you to create a business of significance that helps establish your legacy. To find out more about building your business dream team, you should consider buying our training program “The Ultimate Guide to Building Your Business Dream Team.”
Free Training: “My Biz Dream Team: Opportunity Wednesday”: Content Strategy
Above is a recent episode of “My Biz Dream Team: Opportunity Wednesday” where I give a brief presentation on content strategy. I discuss how you must (1) set the goals for your content and (2) develop your content plan.
Call in every Wednesday, 6:30 p.m. (Eastern) to listen to the program live!
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How to Make Money with Affiliate Marketing Episode 5:2
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My Biz Dream Team: Opportunity Wednesday with Dexter and Pamela Montgomery
A Great Business Opportunity: Affiliate Marketing
This episode of My Biz Dream Team: Opportunity Wednesday Training Series is all about affiliate marketing. This program is dedicated to educating you about the many business opportunities available to build and grow your online business. Affiliate marketing is a business opportunity that can work for you even if you still have a job. You can start earning extra income as you begin your business part-time. We started making money with affiliate marketing after a few months and started generating another stream of income.
On this episode “How to Make Money with Affiliate Marketing” we will cover (1) what is affiliate marketing; (2) types of products to promote; and (3) best practices in affiliate marketing.
What is Affiliate Marketing?
Affiliate marketing is promoting other people's products. What a great business opportunity: Making money recommending what you love! You receive a commission if anyone buys the program because of your promotion efforts. As an affiliate marketer you can promote products on your blogs, websites, social media, and through email. Affiliate marketing is basically an agreement between a vendor (someone with a product) and a promoter (you). You search for vendors that have affiliate programs, join the program, and start promoting! The vendor usually provides artwork and information that you can use to promote the product.
Types of Products to Promote
The best products to promote are those that have used and know that your audience and clients will find valuable. Focus on the needs of those in your particular niche or specialty. We recommend focusing on products that you love! You want to be a raving fan promoting a product that is fabulous! You can use affiliate networks like JVZoo or Nanacast to search by categories to find products to promote.
Best Practices
There are several best practices to use in promoting products. (1) Remember to use the product that you are promoting. You have much more credibility when speaking about the benefits of the product when you are familiar with it. (2) Know your audience. It is essential that you understand your audience and its needs. Be able to explain to them why they need and want to buy the product. (3) Be selective in the types of products that you product. It can be confusing to your audience if you promote too many different types of products. For example, you have a cooking blog and promote tableware or pots. It is confusing if you suddenly start to promote guitars or exercise equipment. Make sure that what you promote is consistent with your overall message.
Conclusion
Affiliate marketing is a great business opportunity. It is a great way to get started with your online business especially if you don't have products of your own. Remember to promote products that (1) you love and (2) are consistent with your overall niche and message.
Our main website is http://mybizdreamteams.com. If you want to continue to receive information from us about other events and other income generating opportunities, please go to the website. Grab your free report on “Building Your Business Dream Team.
You can contact us at pamela@mybizdreamteams.com or dexter@mybizdreamteams.com.
We would love to hear from you.
