How to Create a Podcast that People Love
Posted in Podcasting Strategies
How to Create a Podcast that People Love
Would you like to create a podcast that people love? Learning how to create a podcast that people will take the time to download and listen to on a regular basis takes work. You will need to create a laser-targeted show that your audience gets value from. Plus, you will need to promote the show to your audience in multiple ways. Here are 3 steps to master if you want to create a podcast that people love.
1. Laser Target Your Audience
It is imperative that you niche down your idea to a very narrow niche audience. This way you can show your passion and more easily identify the biggest pain points for your audience.
Once you niche down your idea, it is going to make it so much easier for you to create your title, your tagline, and come up with content that your audience will love. The more you can address your audience’s struggles, obstacles and challenges, the more people will want to listen to your podcasts.
An interesting thing happens when you understand your audience more and can laser target them. You will automatically come up with the right titles, keywords, and associations for the search engines and please your audience at the same time.
It just makes life easier all the way around if you know exactly who you are going to speak to in your podcast. Plus, you will be more successful if you do this preliminary work first.
2. Get Known as A Leader
There are many ways to get known as a leader. One of them is making your podcast awesome. But another is the other things you do outside of your podcast. For example, write a book, get interviewed by other movers and shakers, go to live events. Offer your expertise to every group you are involved with.
It is simple to self-publish a book using Amazon and Create Space. To come up with a topic, try answering just one pain point for your audience.
Do not forget to mention in your book about your podcast. People who enjoy the book will want to hear your podcast and vice versa. Present yourself as an expert and leader on all your social media profiles, your web page and in your podcast description.
3. Publish Regularly
Understand that when you first start your show, you should publish more shows than ever before. This is to build up your viewership.
Also, did you know that iTunes.com will help promote you the first 8 weeks your podcast is new after it is being accepted? This is a crucial time for you to keep the show going and post more. Most experts state to publish a new show at least three times a week at first.
This is a good rule of thumb, but some experts say a daily (5 days a week) may be even better to get your audience into the habit and to help everyone get to know you faster.
We have not quite mastered doing a daily show. At My Biz Dream Team, we produce a weekly podcast show that serves a growing audience. Tune in on Wednesday for the latest episode of My Biz Dream Team: Opportunity Wednesday Training Series
Conclusion/Call to Action
By following a few proven strategies, you can create a podcast that your people love. First, laser target your audience. Niche down to a specific group. Then address their struggles, obstacles, and obstacles.
Second, get known as a leader. Do something outside of your podcast, like writing a book to showcase your expertise.
Third, publish regularly. You must publish your podcast regularly to build up your audience.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
Also published on Medium.
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