Your Breakthrough Challenge: Showcase Your Professional Expertise

October 20th, 2017 Tags: Dexter Montgomery, Marketing, Pamela Montgomery
Posted in How to Build Your Authority Status, Podcasts

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Showcase Your Professional Expertise

Your Breakthrough Challenge: Showcase Your Professional Expertise

The ability to showcase your professional expertise is an essential part of being a successful entrepreneur, coach, speaker, or author. Are you ready to face this breakthrough challenge? Are you ready to showcase your expertise in your both your on-line and off-line community? This episode of My Biz Dream Team: Opportunity Wednesday Training Program explores why and how to showcase your professional expertise.

1. What is Your Professional Expertise?

Most people think that their professional expertise is what they do. For example, they categorize themselves as a lawyer, a writer, a coach, or a speaker. I say that your professional expertise is better understood, as how you approach your work.

So, what is your approach to work?

Do you try to do everything yourself? Are you perceived as a Jack-of-All-Trades who offers generic, one-size-fits-all solutions?

Or do you approach your work as a specialist? Are you perceived as an expert who has extensive experience in your field and offers customized advice with proven results?

You want to be the latter.

2. Benefits to Showcasing Your Professional Expertise

There are many benefits to showcasing your professional expertise. For example:
(a) Your credibility increases;
(b) Your revenue and name recognition increase;
(c) You build on years of experience.

Yes, it is much better to be known as a specialist.

Think of it this way. Michael Jordan was an undisputed genius in basketball. He approached basketball methodically, with focus, excellence, and determination. There is no doubt, if anyone had a basketball question they would be told to, “go ask Michael.” He was the go-to person of his time.

Could Michael Jordan answer questions about baseball, golf, or other sports? Possibly. But his passion was for basketball. Basketball is what brought him to life every day, and it is what possessed him to continue to play basketball professionally for 15 years. It earned him 6 NBA Championships, 5 Most Valuable Player Awards, and 10 scoring titles.

Are you the MVP in your niche? Do you bring focus, excellence, and determination to your work? Do you approach your work methodically?

Aim to be a specialist. Aim to showcase your professional expertise!

3. How to Showcase Your Professional Expertise

There are several ways to showcase your expertise in both your on-line and off-line community. The way that you approach these leadership opportunities will allow your prospective clients to understand how you are different and the strengths that you bring to your work. For example;
(a) Volunteer to lead a local charitable or non-profit effort
(b) Volunteer to speak on a topic of interest
(c) Volunteer to write an informative article

For more information on showcasing your professional expertise, see the following blog posts: How to be a Recognized Expert; Be Different: Increase Your Perceived Value; What’s Your Brand? Perception is Everything

Conclusion/Call to Action

Learning to showcase your professional expertise gives you tremendous credibility, impact, and status with your online and off-line community. When you focus on your approach to work, you allow potential clients to see how you are different. You become known as someone who can provide them customized services and proven results. So, be methodical, focused, and determined in your approach. You too can be an MVP!

At My Biz Dream Team, we can show you how to develop an internet lifestyle business that can help you reach your money goals. Download our free Report & Training Guide: The New Entrepreneur’s Guide to Building Your Authority Status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.

Pamela Montgomery

I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, helping you create the life of your dreams as you achieve uncommon results in your business and in your life!

Also published on Medium.