How to Keep Your WordPress Website Safe
How to Keep Your WordPress Website Safe
How to Keep Your WordPress Website Safe
Would you like to know how to help you keep your WordPress website safe? If so, then you are in the right place. I am focusing on WordPress websites, because currently they are the most popular Content Marketing System (CMS). However, popular does not mean safest. Today, I will share with you a few tips that you, the beginning entrepreneur, can use to keep your WordPress websites safe.
Anyone who follows the news knows that not a day goes by when the issue of computer security breaches is not mentioned in the media. As an online marketer and entrepreneur, you must stay on guard against hackers and others who may want to hijack your website for malicious or criminal purposes. By implementing a few security updates, you can limit the chances of your WordPress website being hacked.
1. Keep Your WordPress Website Up to Date
The first key step to keep your WordPress website safe from hackers is to keep it up to date. Yes, that means when you receive notice that plug-ins, themes, and the WordPress software need to be updated, you need to act.
WordPress has wonderful plug-ins and themes that you can use to personalize your website. I have written in the past about the top plugins that I use on my site. But, the wonderful plug-ins can be a source of vulnerability. Your first line of defense is to keep your WordPress plugins and themes up-to- date. Many of these updates are security patches.
So, whether you have one site or 200 websites, you need to keep your WordPress websites safe from the cyber-criminals who want to hack your site, by up-dating your WordPress plugins, themes, and the WordPress software itself.
2. Use Complex Passwords
The second key step to make to keep your WordPress website safe from hackers is to use complex passwords. I understand that you want to use a password that is easy to remember. A complex password does not rule out a password that is easy to remember.
I recently read an article Digital Security: Keeping Your Website Safe in which the author gave a very good example of a complex yet easy to remember complex password. According to the author,
[For example, I will use, “It is a far, far better thing that I do, than I have ever done…” because I can always remember the last line of A Tale of Two Cities by Charles Dickens, but you can use whatever phrase you like. Take that phrase, and abbreviate it with the first letter of each word: iiaffbttidtihed]
He then recommends that you capitalize a few initials then add a few numbers and symbols that are meaningful to you.
I just love it. It is cleaver, memorable, and complex.
Here are a few other tips for creating a complex password:
· Be longer than 12 characters
· Contain upper and lower-case letters, numbers and symbols
· Never be used for more than one site
· Never be stored in plain text on your computer
· Never be sent by email
3. Be Smart About Your Hosting Company
The third key to keeping your website safe from hackers is to be smart about your hosting company. You may see advertising for unlimited domains, or unlimited space, or unlimited bandwidth for a super low price. That may be a problem.
But, not necessarily. Just because this type of shared hosting is inexpensive, it does not mean that it is unsafe. Check out the reputation of the company and evaluate the service that you have received.
In the beginning you do not necessarily need the most expensive option. As your business grows and becomes more complex you may want to upgrade to an option that allows you to isolate each of your websites on its own cPanel (a web hosting control panel). Making that upgrade will greatly improve the security of your website.
I have used Blue Host for my websites for a several years. I have found the services reliable and safe. They offer several packages to suit the needs of your business.
For more information on how to keep your WordPress website safe from hackers, check out A Beginner’s Guide to WordPress Website Security.
Conclusion
By following a few time-proven steps you can keep your WordPress website safe from hackers. In the end, the safety and security of your site and its data is entirely up to you. Keep your plugins, themes, and software up to date, use good complex passwords, and choose a secure hosting environment. These steps will keep you well ahead of the curve on website security.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
Profit from Your Blog: 11 Smart Ideas that You Can Use Today
Profit from Your Blog
Profit from Your Blog: 11 Smart Ideas that You Can Use Today
You can profit from your blog if you follow these 11 smart ideas that you can start using today.
Remember that you need to stand out from the crowd.
You need to spread the word about your business and drive traffic to it. You also need to market your blog. This article provides you with 11 smart ideas that you can start using today that will show you how to profit from your blog.
1. Target a Specific Group with Your Content
Determine who your specific demographic is. Is that demographic female or male? Married or single? Live in the city? Have a college education? Write specifically to them.
2. Be Original and Honest
Be a leader by posting original content. Do not post the same old news. Instead give your audience your slant on a common topic. Make sure that you are truthful by verifying facts and providing links to additional resources and verification.
3. Dare to Be Different
Just like in a newspaper or magazine, controversy sells. Be prepared to participate in conversations with others that disagree with you.
4. Post as a Guest Blogger
Submit high-quality, relevant pieces of writing to prestigious blogs in your niche.
5. Market on Social Media
Participate in social media channels. Post on Twitter. share images, information and videos on Facebook. Let your readers know about your new posts.
- Use Twitter to connect with other interesting people.
- Use Pinterest to show your story through images.
- Use Instagram to show the behind the scenes of your blog or show your daily routine.
- Post daily to Facebook to appear frequently in your fans news feed.
6. Teach, do not Oversell
Offer solutions for reader problems and other information not only about your blog but other sites as well.
7. Use Long Tail Keywords
Narrow the focus of the keywords that you are using. Use long tail keyword terms and phrases that your readers are searching for.
8. Brand Yourself
People are interested in other people before they become interested in products or services that you offer. Become known for what you do by sharing your story. For more on branding, read our recent blog post, Be Different: Increase Your Perceived Value.
9. Create Regular Content
Content can be written posts, eBooks, videos or some other form of content. You should aim to blog 2-3 times a week. For some great ideas for your blog posts read, Blog Checklist: 15 Ideas for Next Blog
10. Build an Email List
Offer a free download or other information related to your topic.
11. Send Regular Blog Updates
Let the subscribers to your blog know about your updates. Get them actively engaged sharing and commenting on your blog posts.
Call to Action
Remember to take consistent daily action to profit from your blog. You can implement these 11 smart ideas today. As you build your audience and consistently market to them, you too can begin to profit from your blog.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, attorney, author, online marketing strategist, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
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Build Your Authority Status with Creative Content
Do You Have Authority Status?
Build Your Authority Status with Creative Content
Producing creative content is one of the best ways to build your authority status. For example, one blog post could potentially reach thousands of people and establish you as a credible player in your area of expertise. You can leverage the power of the internet to create, share, and publish authority boosting content. There are several ways to do this. This article will discuss a few.
Write Blog Posts
One of the best ways to produce creative content is to have your own website where you write your own blog posts that present top quality information. At My Biz Dream Team we consistently publish 2-3 high quality posts each week. Be sure to share what you know. Answer your audience's question. You can also talk about industry news and provide solutions for your audience's problems. Make sure that the blogs that you produce are consistently of good quality and value. Let your professionalism and expertise shine through in the content.
In addition to writing blog posts for your own website, you may want to guest blog. Find a reputable industry leader who creates value-laden content. Once you have the opportunity to guest blog make the most of it. Be sure to have a clear call to action that will motivate the readers to click through and visit your website.
Another way to use blogs to your advantage is to make comments on other authoritative blogs. Be sure that your comments are substantive. This is a great opportunity to be seen in a positive light that positions you as an authority.
Publish a Book
Publishing a book is a fantastic way to establish your authority status. Nothing opens more doors for other opportunities like a book. You position yourself above others in your niche by writing a book. Digital publishing has never been easier. Opportunities to publish on Kindle or Create Space did not exist 20 years ago. Don't wait any longer to take advantage of this opportunity to make a name for yourself in a very big way. You should start brainstorming today and writing your book. If you don't have time to write it all down, speak it. That's how we created one of our books, The Book on Investing: Create the Life of Your Dreams. We made an outline of topics we wanted included in the book. Then we recorded the conversation we had about those topics. Our book emerged from the recorded conversation. It made the idea of “writing” a book much easier. You can try it our way or you can hire a ghost writer to help you.
Hold Live Events
Consider holding live events like webinars or teleseminars to provide value-laden information to people who want to learn more from you. These live events work very much like a published book to establish your authority status. Every Wednesday, we hold a live teleseminar training program: My Biz Dream Team: Opportunity Wednesday Training Series. People tend to naturally give authority status to people who are published and to people who “teach” and speak in public. Holding your own live events gives your credibility and authority status a huge bump.
Conclusion
There are so many opportunities to create high quality, authority building content today. You should take advantage of the power of the internet to: (1) write blog posts; (2) publish a book; and (3) hold live events. You may also want to consider publishing articles in traditional magazines and newspapers. These opportunities and others allow you to showcase your expertise. They also help you to become recognized as an authority figure in you niche.
To find out more about building your authority continue to follow us at My Biz Dream Team on our blog, on our podcast, or on the weekly teleseminar training program: The My Biz Dream Team: Opportunity Training Series.
My Biz Dream Team: Opportunity Wednesday Training Series
Join us Every Wednesday at 6:30 p.m. (Eastern) for our Free Teleseminar Series
Phone #: 712-775-7035
Pass Code #: 930599
Create Content to Increase Your Authority Status Podcast Episode 8:3
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Create Content to Increase Your Authority Status
Create Content to Increase Your Authority Status
One of the best ways to build your authority status is to consistently create content that your audience finds valuable. In this episode of My Biz Dream Team: Opportunity Wednesday Training Series, we discuss several ways to create content that will boost your authority status. Listen in as we share our ideas to help you build credibility, visibility, and authority.
Tip 1: Create a Blog
Owning your on space on the internet is the ideal way to show case your expertise. If you create content that is informative and full of value, then your audience and potential list of clients will grow. You should strive to consistently provide solutions to your audience's problems and also to share industry news. Remember to leave comments on the blog posts of leaders in your industry. These comments help position you in a positive light.
Tip 2: Create a Podcast
You can create content that is not in writing. Other types of content can also be persuasive. You can try infographics, videos, or audio podcasts. We enjoy producing a weekly podcast that includes guest interviews and training sessions for entrepreneurs. You can find out how you can produce your own impactful podcast series in our Special Report and Training Guide: The Podcasting Power Playbook. Exploring other ways to create content opens up doors to a wider audience.
Tip 3: Create an Information Product
One great way to connect with your audience is to create content that allows them to learn more in-depth information from you. For example, you could create home study courses. These courses could be delivered via an email or a membership site. You may want to include a video or audio component to your information product. You could also teach part of the course live.
There are so many options for you to exercise your creativity to create content that is informative, compelling, and valuable to your audience and clients.
Be sure to subscribe to our podcast series: My Biz Dream Team: Opportunity Wednesday Training Series share powerful strategies to help you build a business of significance and achieve uncommon results!
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Creating Valuable Content: 3 Steps to Increase the Benefits to Your Clients
Creating Valuable Content, Not Spam!
Creating Valuable Content: 3 Steps to Increase the Benefits to Your Clients
Creating valuable content is essential to your success. Content marketing can be quite lonely if nobody reads what you write! Are you the only one reading your blog posts and your email messages. Well, it may be time to change your strategy. You may need to get to know your audience better. What problems can you solve for them? Creating valuable content and products that provide those solutions in a unique way that is your style will earn you a greater audience. You have to provide your audience with content that is easy to understand and valuable, but uniquely yours! Remember that value is always from the point of view of your audience and clients.
I. Content Should Be Easy to Understand
Whether your content is a blog post, information product, or podcast it should be easy to understand. If your product is in writing, it should also be easy to read. A few key ways of making your writing easy to read and understand are to:
- Use one main theme per content piece
- Use subheadings to break up your points
- Use simple formatting like bullet points, numbers, and short paragraph
II. Content Should Be Conversational
When you are creating your content, remember to use your personal and unique voice. Write content as if you were talking to a trusted client with whom you have developed a deep relationship. Write and talk like you are having a conversation with a peer or a really good friend. To accomplish this goal, that means you will not be using industry jargon. You will also clearly explain any new concepts that you introduce.
III. Content Should Focus on the Needs of Your Clients
When you sit down to create any product, whether in writing, video, or audio, ask yourself one important question: “How is this of benefit to my client?” You need to be able to answer the question: “Why would or should they pay attention to this?” If the piece of content does not add value, don’t publish it. Publishing content that does not add value, detracts from your value
Conclusion/Call to Action
Remember that creating valuable content is essential to your success. When you create any content it should (1) be easy to read, (2) conversational, and (3) focus on the needs of your clients. As you prepare product that meets this criteria, also remember to share personal stories and examples in your content. You will connect much better with your audience when you have some transparency and authenticity. Your unique voice and style should shine through in all that you do.
When you need help in finding your voice or creating your valuable content, contact us at My Biz Dream Team. We would be glad to share our expertise with you.
Leave us a comment below to let us know how you are creating content that your clients value.
