Are You Cut Out to be a Successful Entrepreneur?
Are You Cut Out to be a Successful Entrepreneur?
Are You Cut Out to be a Successful Entrepreneur?
Are you cut out to be a successful entrepreneur?
Do you know how to sell?
What about knowing how to build a team?
Have you learned how to market?
Whoa! That is a lot to consider!
Last weekend I attended a business conference in Atlanta. I met several wonderful people. The speakers were great, and the enthusiasm was contagious.
However, the underlying question that was unspoken, but lingering in the room, was “Are you cut out to be a successful entrepreneur.” Do you have what it takes to be successful in building and running a business?
One key aspect of running and running a business is generating leads. Leads are opportunities for you to discuss your business and get a sale. Remember, it is sales that generates income!
Income leads to profits!
Are are you getting leads? Are you meeting enough people?
One key way to generate leads is to network. How many networking events have you attended this week?
This week, I have attended 2 networking events. I have 2 more scheduled.
Will I find leads at each of these events? I certainly hope so. So far, I have scheduled several follow-up calls inviting on my podcast.
So, I will ask you again, “are you cut out to be a successful entrepreneur?”
Before you go to the next networking event, checkout my latest Focus Guide: Networking for Entrepreneurs.
At the business conference in Atlanta, I met Nicole Dean of Coach Glue. Here is a great resource from Coach Glue that will make your coaching business more profitable: Coach Quiz
Conclusion/Call to Action
Dexter and I would love to help you answer yes to the question, “Are you cut out to be a successful entrepreneur?” Let us know how we can serve you.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals.
Check out The Podcasting Power Playbook™ , to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
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How to Quickly Write a Business Book in 10 Weeks
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How to Quickly Write a Business Book in 10 Weeks
How to Quickly Write a Business Book in 10 Weeks
Are you ready to learn how to write a business book? You have heard that being a published author is a great way to brand yourself. But you wonder how you could possibly accomplish such a huge task.
Dexter and I have written two books and are writing a third. Let us show you the blueprint that we follow. Listen to the discussion on the podcast as we share the first step in the process.
If you follow along with this podcast series, your book will be ready for publication in 10 weeks.
The first step in this streamlined book writing process is to find a laser-focused topic. Yes, you know a lot about your business. You are the expert. But, you need to decide which aspect of your business will be the topic for your book.
For example, if you are in the weight loss business, you could right about “how to lose weight.” However, that topic is too broad. A better topic would be “how to lose 10% of your body weight in 30 days.” This topic is much narrower and more focused.
To help you find a topic you should do some limited research. Do not spend a lot of time on research. Look at bookstores to find out what is selling in your niche. Check out the best-sellers on Amazon. Go to your local library. Find out what your targeted community is interested in learning. What kinds of questions are they asking. Be sure to include your unique position on the topic.
Listen to the podcast as we share with you how to get started with writing a business book in 10 weeks!
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, attorney, author, online marketing strategist, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
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It Pays to Attend Business Conferences
It Pays to Attend Business Conferences
It Pays to Attend Business Conferences
Have you ever wondered whether it was worth the effort to attend business conferences? I know that I have.
As an entrepreneur who works from home most days, I have gotten comfortable sitting behind my computer creating courses, writing, and producing podcasts. These days my business day starts after a short walk from my bedroom to my office. No more long commutes for me.
So, I wonder, why should I travel 500 miles away to attend a conference. I probably will not know anyone there. I probably will never see them again.
If that sounds like you, I understand. That was me a few years ago.
That was my attitude until I followed my mentor's advice and began to attend business conferences. Now, Dexter and I attend 2-3 business conferences a year that are outside of our local commuting area.
I have learned that it pays to attend business conferences. Let me explain my point.
1. Fantastic Educational Experiences
What I have discovered, is when you chose the right business conference, you will find wonderful educational experiences. Often, the speakers are industry leaders who have analyzed the industry. They have a unique view point that will be valuable to you. The presentation that they give could help you see issues from a different perspective.
I recall a speaker training event I recently attended, headlined by two powerful speakers. Their perspective on how to position myself as a keynote speaker completely changed my view point on the topic. After I left the event I was energized and ready to execute what I had just learned.
The same could happen to you.
Be open to new ideas and perspectives when you attend business conferences. You could have a fantastic educational experience.
It Pays to Attend Business Conferences
2. Fabulous Networking Opportunities
When you attend business conferences, you have fabulous networking opportunities. You have an opportunity to network with the speakers and your peers. Networking at business conferences can be tremendously rewarding.
After sitting behind the computer day in and day out, the opportunity to connect with other entrepreneurs is invigorating. No, I am not complaining about the freedom of being my own boss and the opportunity to work from home. I am just saying, that it can be fun to get out and mingle sometime.
Attending a business conference gives me the excuse to reach outside of my comfort zone to connect with people I do not know.
I make it a point to listen to them. I am curious about their business and how they have achieved success.
Networking is not about be passing out 100 business cards or giving my elevator speech. Rather, networking is about building relationships that could possibly turn into a partnership or a client in the future. While attending a business conference I like to have conversations with several people throughout the conference.
Remember, networking is not about immediate sales. Be sure to listen carefully, be authentic, and be open to new ideas.
Hopefully, like me, you will find fabulous networking opportunities attending business conferences.
It Pays to Attend Business Conferences
3. The Ability to Share What You Have Learned
For me, one of the best ways it pays to attend a business conference, is the opportunity for me to share what I learned. When I share content from a live event with my audience and clients I position myself as an expert and thereby, improve my credibility. By positioning myself as an expert it leads to more speaking engagements and clients for me.
You can do the same thing! Begin to share what you have learned when you attend business conferences.
Your audience and clients will be impressed that you were in the audience!
Additionally, the educational content that you learned during the event can help you grow your business as you help your clients who could not attend.
Remember to always think about how you can best serve your clients and audience. When you keep them first, you will have a strong following of people who want to learn from you.
Conclusion/Call to Action
I have learned from experience that it pays to attend business conferences. Even when it means my daily routine is interrupted. The time and expense of being away from home makes it all worthwhile. In my experience the three most significant ways that it pays to attend business conferences are:
1. The Fantastic Educational Experiences
2. The fabulous Networking Opportunities
3. The Ability to Share What You Have Learned
Give it a try. See if it pays for you to attend business conferences.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, attorney, author, online marketing strategist, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
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Are You Ready to Break out of the Chains Holding You Back?
Are You Ready to Break Out of the Chains Holding You Back?
Are You Ready to Break out of the Chains Holding You Back?
Are you ready to break out of the chains holding you back from the future you want to create? The chains that I am speaking of are not physical chains. Physical chains can be easily opened with a key in a lock. I am talking about the mental and emotional chains that often keep you trapped.
These mental and emotional chains are keeping you stuck as an employee, rather than the entrepreneur that you hope of becoming. If you want to transform from an employee to an entrepreneur, you must begin to make specific and concrete lifestyle changes.
I understand what it is like to be trapped by the chains of the golden handcuffs of a relatively high-paying job. I felt I could not leave. My livelihood was tied to a job that over time did not give me an opportunity to grow and expand. Like you, I enjoyed my work when I first began. It was thrilling and exciting to travel, interact with the public, and to use my creativity. However, later in my career, the satisfaction I felt from my work was lessened. I knew that had to make a change.
Today I will share with you three key lifestyle changes to take as you ponder the question, ” are you ready to break out of the chains holding you back?”.
1. Envision a Different Future
Can you envision a different future for yourself?
Once I was able to envision a different future for myself, I began to make plans to leave. I decided to focus on one of the enterprises that Dexter and I had just started. Dexter and I have been serial entrepreneurs for more than thirty years. Therefore, a few years before I retired, I really increased my efforts. I decided to focus on how I could help other professionals like myself, break out of the chains holding them back. I wanted to take what I learned during a successful career that involved public speaking and strategically positioning an organization for a different purpose.
Can you envision a different future for your life? Are you ready to break out of the chains holding you back?
Look for a different pathway for your life. Perhaps you can use your knowledge, skills, and abilities in a unique way and for a different purpose.
2. Change the Stories that you Tell Yourself
During this process of envisioning a different future for myself, I had to change the stories that I told myself. I had to stop saying: “I should be satisfied where I am.”
What stories are you telling yourself?
“I can never be rich.”
“No one will ever want to be my client.”
“I need the security of this job.”
Are to ready to change your mindset? Are you ready to break out of the chains holding you back?
3. Learn New Habits
I had to learn new habits. I began to get up early in the morning before going to work and started writing a business plan.
I began to network with other entrepreneurs to test the possibilities. Networking with other like-minded professionals seeking to serve others by sharing results-oriented strategies has been rewarding. I have learned to develop new ways of presenting myself and showcasing my expertise.
What new habits must you learn, if you are going to break out of the chains holding you back? Must you become more studious because you need additional education? Perhaps you will need to learn how to say “no,” so that you can have more time for what is important to you.
Whatever new habits you must learn, always remember the future you are envisioning and why you are making the change.
Conclusion
As you begin to envision the future you want to create and decide whether you are ready to break out of the chains holding you back, be prepared to make specific and concrete lifestyle changes.
The three lifestyle changes that I suggest are:
1. Envision a Different Future
2. Tell Yourself New Stories
3. Learn New Habits
Each of these lifestyle changes will move you closer to your goal of breaking out of the chains that are holding you back.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
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You Need to Inject Energy, Humor, and Personality into Your Presentation
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Inject Energy, Humor, and Personality into Your Presentation
You Need to Inject Energy, Humor, and Personality into Your Presentation
The number one rule of speech making: do not bore your audience. Therefore, you need to inject energy, humor, and personality into your presentation.
Unfortunately, it is easy to bore your audience when you are feeling anxious or when you are new to speaking. Sometimes you are concentrating so hard on making sure you do not forget your next point that you wind up sounding like a toy robot running low on batteries.
If you want to keep your audience interested and engaged, you must inject energy, personality and humor into your talk.
Now you might be thinking that public speaking is not really your biggest strength. Do you think that you cannot possibly get up on stage, remember your presentation, and give it with great energy!
But you would be wrong. You can be funny and energetic. You do not need to become a comedian. But you can bring some zest and vigor to your talk. Just think, you might find you even enjoy it.
Here are three ways to inject energy, humor, and personality into your presentation.
1. Start with Practice and Preparation.
You must know your speech inside and out. Only when you know your speech inside and out can you be more comfortable improvising and making those off-the-cuff remarks and points that can take your audience by surprise. Those off-the-cuff remarks are the moments that will bring the laughs.
In addition, a smart way to practice is to record your presentation. When you record your practice session, then you will be able to watch yourself. This is a must do for all great speakers. Watching a recording of yourself helps you to identify problem areas and spots where you could use a bit more sparkle.
2. Improve your mood.
Watch funny television shows instead of crime dramas. Visit the local comedy club. Smile more. Get more exercise. Ask a few questions of the audience right from the beginning of your talk.
Not only will your overall mood improve, but you will bring that extra energy and happiness to all your presentations.
3. Start off on the right foot.
Before your each presentation, do not hole yourself in your hotel room going over your speech one more time. Instead, go for a brief walk or do a few jumping jacks just before you go down to the meeting room.
I also like to interact with the audience before my presentations. I can gauge their interest. I can find out their most pressing concerns. Then when I get on stage I can interject points from my conversations with them into my presentation. It has been my experience that audience members like being referred to. Walking around the room and introducing yourself to the audience members shows your confidence and command of the subject. It also humanizes you!
Are you still not feeling like you can give your presentation that burst of energy that will make it more memorable? Consider joining Toastmasters or another local club focused on presentation.
Here is one last point. The best way to put some personality into your presentation is simply to have one. Remember, do not walk on the stage acting like a business owner. Go out there and be you. No one can tell your story like you can. The audience is there because they want to hear from you, so give them what they want. Let your personality shine!
I got wonderful experience learning how to think on my feet as a trial and appellate court litigator. Answering questions from a judge trying to poke holes in your case quickly teaches you the importance of preparation and knowing how to respond to a tough audience.
If you do not have the time or the inclination to become a litigator, you can learn how to think on your feet and get comfortable on stage by practicing with an improv group!
Conclusion
If you are interested in making an impactful speech, then you need to inject energy, humor, and personality into your presentation. Begin by following these three steps:
- Start with Practice
- Improve Your Mood
- Start Off on the Right Foot
At My Biz Dream Team, we show you how to break out of the chains of your day-to-day job and build an internet lifestyle business that can help you reach your financial goals.
If you have already left your job and are building a business, check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love. Act today!
Pamela Montgomery
I am Pamela Montgomery, author, online marketing strategist, speaker and attorney, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
Announcing: Three Insider Secrets to Content Repurposing for Entrepreneurs
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Content Repurposing for Entrepreneurs
The Three Insider Secrets to Content Repurposing for Entrepreneurs
If you have been in business for more than a few months, then you have content that you can repurpose. Look at the blog posts that you have already written. Also consider the emails that you have sent and your social media posts. The content that you have already created, plus the done-for-you content that you have bought can be repurposed for the benefit of your community. In today's episode of My Biz Dream Team: Opportunity Wednesday Training Series I will share with three of my insider secrets for content repurposing for entrepreneurs.
1. Find and Evaluate Your Available Content
This morning I spent about an hour searching for content on the topic of writing a non-fiction book. I had much more than I realized. There were several blog posts, emails, social media posts, and a few videos. I organized it into a folder and will come back to it later.
Now it is time for you to do the same thing. Go through your computer files, emails, videos, social media posts, images you have the right to use, and private label rights materials to see what is available. You may find more than you thought.
Then evaluate this material against the needs of your ideal client. How can this material help your ideal client deal with the pain she is feeling? How does your ideal client like to receive information? Remember, all your content must be focused on addressing the needs of your ideal client.
2. Change the Format of Your Content
Often when I talk to my clients about content repurposing for entrepreneurs, they immediately think about rewriting material. But I stop them and ask them to instead think about using the same content in a different format.
For example, you could take a blog post and turn it into a video. Or you could take that blog post and turn it into a e-course that you share with your mailing list. Perhaps you can take an email and turn it into a blog post. That is one of my favorite strategies.
Sometimes we send some of our best information to the people on our email lists. We should also consider sharing that information with the audience that reads our blogs. Think about the ways you can systematically begin to change a piece of content into another format that may better meet the needs of your ideal client.
For more information on creating your content strategy check out this blog post: Content Strategy-Your Goals and Plans
Content Repurposing for Entrepreneurs
3. Use Your Content for Multiple Purposes
As I was looking through my pieces of content on writing a non-fiction book this morning, I came across a checklist that I had working on but had not finished. My original idea for the checklist was to send it to my email list. It occurred to me that the checklist could also be used as a blog post, a resource for my affiliates, and perhaps a bonus for one of my paid courses. I need to finish it. Then I can use the checklist for multiple purposes. I call this content repurposing on steroids!
Perhaps you are like me and have content that was originally intended for one purpose. But with strategic creativity, you can use the content for multiple purposes. Perhaps a video that you created can be part of a paid course, or a webinar, or a bonus to one of your products.
Remember to consider how your ideal client likes to learn. A visual learner may like images and graphics. An auditory learner may like to listen to podcasts and audio files. A kinesthetic learner may like step-by-step guides. A linguistic learner may like to read text. A transcript of a podcast may appeal to them. Check out the engagement for each piece of content that you share. The data will tell you which content speaks best to your ideal client.
Conclusion
Remember, my three insider secrets to content repurposing for entrepreneurs are to:
1. find and evaluate your available content
2. change the format of the content
3. use content for multiple purposes
By following my three insider secrets of content repurposing for entrepreneurs you are well on the path to repurposing content for the benefit of your community. So, do not worry if you cannot think of something new to create. Begin to be creative with content that you already have. You may be pleasantly surprised by how you can change the format of the content so that it can be of even more value to your ideal client. Additionally, you can also use the same piece for content for multiple purposes. I would love to hear from you about how you are repurposing your content!
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals.
Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, author, online marketing strategist, speaker, and attorney, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
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You Need to Know the 3 Steps to a Stress-free Business Launch
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3 Steps to a Stress-free Business Launch
3 Steps to a Stress-Free Business Launch
Dexter and I had a fun today discussing the 3 steps to a stress-free business launch. It is a topic that we love to discuss with budding entrepreneurs. Therefore, if you are thinking about quitting your 9-5 job and leaving that bad boss behind, listen to this episode of My Biz Dream Team Opportunity Wednesday Training Series before you break out of those of chains.
You will quickly realize that the issues that we discuss in this podcast episode are not about business.
Instead, we are talking about life. We are discussing how you need to order your life before and after you make that leap into the world of entrepreneurship.
Realize that everyone is not going to be happy with your decision to leave your 9-5 job behind. There will be people who are jealous, because they wish they had the guts to break out from the mundane job they have.
There will be others who think that you are a fool for giving up the security of a regular pay check. They will be looking at you. Perhaps wishing that you fail. That is the reality of life.
You will be joining the more than 500,000 small businesses that are started each month. By tuning into our podcast, you find valuable information that will help you become one the successful new business owners. For more information on planning and launching your new business check out the business guides at the Small Business Administration.
Now, you are ready to take a moment to consider the 3 steps to a stress-free business launch!
3 Steps to a Stress-free Business Launch
1. Build-up Your Financial Reserves
If you want a stress-free business launch, then make sure you have financial reserves before you resign. You will probably want emergency reserves for your business and your personal life. As you launch your business, you do not want to be worrying about how you are going to pay your bills. You will have enough on your mind without the additional stress of worrying about whether you can afford to pay the mortgage and buy groceries.
2. Gain Family Support
The second step for a stress-free business launch is to make sure that your family supports this decision. Dexter and I have known entrepreneurs who did not have spousal support. It is not a good situation. The lack of support can range from no interest in the endeavor to hostility to the endeavor. Neither situation is good. Therefore, we recommend that before you resign that you discuss your plans with your family. Let them know of your dream for your business and your life. Hopefully they will buy into your vision and give you the support that you will need.
3. Take Time for Yourself
The third step for a stress-free business launch is to take time for yourself to reflect on this new phase of your life. Once you have decided to break out the chains of your 9-5 job and launch your business, be sure to schedule time for yourself.
Yes, you are excited about your new business! But you cannot work all the time. Make sure to schedule time for a walk or a work out. Take a few days off.
You do not want to work all day long. Click here to read: Finding Time for Yourself: “Me” Time
Remember that you are building a business, not a job! At some point you will want to add team members who can help you reach the business and financial goals that you have set. To find out more about building your team check out: The Ultimate Guide to Building Your Business Dream Team.
Conclusion
Are you ready to break out of the chains of your 9-5 job? Are you ready to create the business and life of your dreams? then follow these 3 steps for a stress-free business launch.
1. Build Financial Reserves
2. Gain Family Support
3. Take Time for Yourself
At My Biz Dream Team, we show you how to break out of the chains of your 9-5 job and build an internet lifestyle business that can help you reach your financial goals.
If you have already left your 9-5 job and are building a business, check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love. Act today!
Pamela Montgomery
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
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How to Keep Your WordPress Website Safe
How to Keep Your WordPress Website Safe
How to Keep Your WordPress Website Safe
Would you like to know how to help you keep your WordPress website safe? If so, then you are in the right place. I am focusing on WordPress websites, because currently they are the most popular Content Marketing System (CMS). However, popular does not mean safest. Today, I will share with you a few tips that you, the beginning entrepreneur, can use to keep your WordPress websites safe.
Anyone who follows the news knows that not a day goes by when the issue of computer security breaches is not mentioned in the media. As an online marketer and entrepreneur, you must stay on guard against hackers and others who may want to hijack your website for malicious or criminal purposes. By implementing a few security updates, you can limit the chances of your WordPress website being hacked.
1. Keep Your WordPress Website Up to Date
The first key step to keep your WordPress website safe from hackers is to keep it up to date. Yes, that means when you receive notice that plug-ins, themes, and the WordPress software need to be updated, you need to act.
WordPress has wonderful plug-ins and themes that you can use to personalize your website. I have written in the past about the top plugins that I use on my site. But, the wonderful plug-ins can be a source of vulnerability. Your first line of defense is to keep your WordPress plugins and themes up-to- date. Many of these updates are security patches.
So, whether you have one site or 200 websites, you need to keep your WordPress websites safe from the cyber-criminals who want to hack your site, by up-dating your WordPress plugins, themes, and the WordPress software itself.
2. Use Complex Passwords
The second key step to make to keep your WordPress website safe from hackers is to use complex passwords. I understand that you want to use a password that is easy to remember. A complex password does not rule out a password that is easy to remember.
I recently read an article Digital Security: Keeping Your Website Safe in which the author gave a very good example of a complex yet easy to remember complex password. According to the author,
[For example, I will use, “It is a far, far better thing that I do, than I have ever done…” because I can always remember the last line of A Tale of Two Cities by Charles Dickens, but you can use whatever phrase you like. Take that phrase, and abbreviate it with the first letter of each word: iiaffbttidtihed]
He then recommends that you capitalize a few initials then add a few numbers and symbols that are meaningful to you.
I just love it. It is cleaver, memorable, and complex.
Here are a few other tips for creating a complex password:
· Be longer than 12 characters
· Contain upper and lower-case letters, numbers and symbols
· Never be used for more than one site
· Never be stored in plain text on your computer
· Never be sent by email
3. Be Smart About Your Hosting Company
The third key to keeping your website safe from hackers is to be smart about your hosting company. You may see advertising for unlimited domains, or unlimited space, or unlimited bandwidth for a super low price. That may be a problem.
But, not necessarily. Just because this type of shared hosting is inexpensive, it does not mean that it is unsafe. Check out the reputation of the company and evaluate the service that you have received.
In the beginning you do not necessarily need the most expensive option. As your business grows and becomes more complex you may want to upgrade to an option that allows you to isolate each of your websites on its own cPanel (a web hosting control panel). Making that upgrade will greatly improve the security of your website.
I have used Blue Host for my websites for a several years. I have found the services reliable and safe. They offer several packages to suit the needs of your business.
For more information on how to keep your WordPress website safe from hackers, check out A Beginner’s Guide to WordPress Website Security.
Conclusion
By following a few time-proven steps you can keep your WordPress website safe from hackers. In the end, the safety and security of your site and its data is entirely up to you. Keep your plugins, themes, and software up to date, use good complex passwords, and choose a secure hosting environment. These steps will keep you well ahead of the curve on website security.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
How to Create a Meaningful Brand for Your Business
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Create a Meaningful Brand for Your Business
How to Create a Meaningful Brand for Your Business
In this episode of My Biz Dream Team: Opportunity Wednesday Training Series we explore more deeply how to create a meaningful brand for your business. Remember that your brand creates the foundation for the relationship that you will build with your clients. As an entrepreneur, consultant, speaker, or author you want your brand to represent the value that you offer and the promises that you will keep.
1. Three Key Questions to Answer to Create a Meaningful Brand for Your Business
We begin this episode by sharing with you three key questions that you need to consider that will help you to create a meaningful brand for your business. We call this concept of creating a meaningful business brand, “personal branding for entrepreneurs” because you are the personal representative for your business.
The three key questions to ask and answer are:
(1) What does your business do and how do you do it better than anyone else?
(2) What images and words do you want your audience to think about when they hear your name?
(3) What are the advantages and benefits of doing business with you?
Take time to carefully consider these questions. Write down your answers in a notebook. These questions and answers are essential to helping you create a meaningful brand for your business.
2. The Importance of Telling Meaningful Stories
The next part of the podcast discusses the importance of telling stories. Telling meaningful stories is fundamental to help you create a meaningful brand for your business. Remember that your clients and potential clients relate much easier to stories rather than facts and data.
If you want your story to be meaningful make sure that it is: relevant, timely, and motivating!
For more information on branding check out:
Be Different: Increase Your Perceived Value
Conclusion/Call to Action
Listen in to this episode of My Biz Dream Team: Opportunity Wednesday Training Series as we help you learn how to create a meaningful brand for your business. Tune in next time to My Biz Dream Team: Opportunity Wednesday Training Series as we continue our discussion of personal branding for entrepreneurs!
You can download our Free Focus Guide on Personal Branding for Entrepreneurs by going to our website: http://mybizdreamteams.com
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
Comments Off on How to Create a Meaningful Brand for Your Business
Unlocking the Door to Personal Branding for Entrepreneurs
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Unlocking the Door to Personal Branding for Entrepreneurs
Unlocking the Door to Personal Branding for Entrepreneurs
Wouldn’t you love to learn the secrets to unlocking the door to personal branding for entrepreneurs? Branding seems shrouded in mystery and intrigue. You know that big companies have brands. You see them all the time in ads on television, social media, and magazines. But, what you may not realize is that your small company can be branded also. We will help you learn the secrets to unlocking the door to personal branding for entrepreneurs.
This episode of My Biz Dream Team: Opportunity Wednesday Training Series is the first part of a series on “Personal Branding for Entrepreneurs.” In this episode we answer the follow questions for you:
- What is Branding?
- Why is branding important for your business?
- How to determine your brand?
1. What is branding?
You have probably heard that you should brand your business. But, maybe you are not sure about what that means.
Some people believe that a logo is all you need to brand a business. While a logo plays a role in your brand, it is not your brand. A logo is merely a visual representation of your brand. Just like a map is not the world, merely a visual representation of the world.
So, if your logo is not your brand. What is branding?
Branding has been defined as the process of creating a unique name, message and image in the consumer’s mind. The goal of branding is to differentiate yourself from others in the market. You want to use your brand to both attract and retain clients.
As you can tell, branding is not a simple task.
2. Why is branding important for your business?
Your brand is communicated through every single action your business takes. It is an essential element of your marketing success.
For more information on this topic see the following blog posts:
3 Secret Branding Tips for Successful Entrepreneurs
3. How to Determine your Brand
Ultimately your brand is a combination of what people think of when they envision your business and the message that you want to convey. Think about the benefits and advantages to using your goods and services. Then ask yourself the following the questions:
What do people say about my business?
What do I want people to say about my business?
Once you can honestly answer these questions, then you can begin to create a solid brand and change your image in the minds of your prospects and clients.
Conclusion/Call to Action
Listen in to this episode of My Biz Dream Team: Opportunity Wednesday Training Series as we help you learn the secrets to unlocking the door to personal branding for entrepreneurs.
At My Biz Dream Team, we show you how to develop an internet lifestyle business that can help you reach your money goals. Check out The Podcasting Power Playbook, to help you increase your visibility, credibility, and authority status. Let us show you how to reach your goal of creating a lifestyle and a business that you love! Act today.
Pamela Montgomery
I am Pamela Montgomery, attorney, author, entrepreneur, and speaker, providing you results-oriented strategies that help you achieve uncommon results in your business and in your life!
Comments Off on Unlocking the Door to Personal Branding for Entrepreneurs
